Conquer Local With George Leith

Informações:

Sinopsis

Welcome to the Conquer Local podcast, hosted by Chief Revenue Officer at Vendasta and international sales educator George Leith. On this podcast, you'll get insider content geared specifically toward helping you better serve local businesses, from interviews with industry experts and stories from the SMB trenches to fireside chats and data-backed case studies hot off the press, as well as exciting new ideas to improve your digital revenue dramatically. Subscribe now to start conquering.

Episodios

  • 630: Engaging Customers through Compelling Content | Rish Bhandari

    16/08/2023 Duración: 33min

    Rish Bhandari is the Founder & CEO of Content Beta, a creative-as-a-service platform for tech companies. He is a Growth Hacker with a background in Investment Management and Engineering.In addition to his role as CEO, Rish hosts two popular podcasts: "The Product Marketing Show" and "New Things in Customer Education," where he engages with thought leaders and industry experts to discuss strategies for scaling and growing through product marketing and customer education.Conquer Local is presented by Vendasta. We have proudly served 5.5+ million local businesses through 60,000+ channel partners. Learn more about Vendasta and we can help your organization or learn more about Vendasta’s Affiliate Program and how our listeners (like yourself) are making up to $10,000 off referrals.Are you an entrepreneur, salesperson, or marketer? Keep the learning going in the Conquer Local Academy.

  • 629: Project Management Strategies for Global Success | Yasmina Khelifi

    09/08/2023 Duración: 29min

    In our latest podcast episode, we feature Yasmina Khelifi, a seasoned French telecom engineer and project manager with over 20 years of experience in international projects. Collaborating with major handset manufacturers, Yasmina facilitated successful mobile device launches in the Middle East and Africa. Holding three Project Management certifications from the Project Management Institute, she emphasizes the importance of cross-border collaboration alongside technical expertise for project success.Yasmina's commitment extends to volunteering with the Project Management Institute, while her writing contributions appear in the Harvard Business Review Ascend and PMWorld Journal. As the podcast "Global Leaders Talk with Yasmina Khelifi" host and founder, she interviews project management experts. Proficient in six languages and holding a Master's Degree in Mobile Telecommunications, Yasmina's diverse skills enrich her connections in the international project management sphere.Conquer Local is

  • 628: How to Craft Successful Cold Emails | Frank Sondors

    02/08/2023 Duración: 39min

    Tune in and join us in welcoming Frank Sondors, the Co-Founder & CEO at Salesforge, an innovative AI-driven cold email sequencing platform. With over a decade of experience in B2B Sales, Frank has made significant contributions to renowned companies such as Google, SimilarWeb, Black Crow, and Whatagraph. Throughout his career, he has excelled both as an individual contributor and a leader, successfully managing and leading large sales teams.Currently, Frank is devoted to building Salesforge.ai, a groundbreaking solution that empowers every sales organization to execute personalized cold email outreach at an unprecedented scale. By facilitating the connection of unlimited sender accounts and harnessing the power of AI with seller and buyer data, Salesforge.ai enables businesses to craft unique emails and expand their pipeline coverage up to 10 times.Conquer Local is presented by Vendasta. We have proudly served 5.5+ million local businesses through 60,000+ channel partners. Learn more about Vendasta and w

  • 627: Driving Business Growth through Effective SEO Strategies | Nic Padilla

    26/07/2023 Duración: 29min

    Are you eager to elevate your online presence and achieve real success through search engine optimization?Tune in to learn from Nic Padilla, Director of Business Development at Boostability and a seasoned SEO expert with over a decade of experience in the industry.Since 2009, Nic has been at the forefront of the SEO world, selling thousands of accounts and training teams in 14 countries. His vast knowledge and expertise in the field have helped countless businesses achieve their goals through effective SEO strategies. With a passion for helping clients succeed, Nic has become a go-to resource for businesses looking to improve their online presence and drive results through search engine optimization.Conquer Local is presented by Vendasta. We have proudly served 5.5+ million local businesses through 60,000+ channel partners. Learn more about Vendasta and we can help your organization or learn more about Vendasta’s Affiliate Program and how our listeners (like yourself) are making up to $10,000 off referrals.A

  • 626: Unlocking Career Potential: Advice from a Talent Management Expert | Suman Cherry

    19/07/2023 Duración: 32min

    On this episode of the Conquer Local Podcast, we chat with Suman Cherry, the Chief Executive Officer & Founder of Cherry Talent Group.Suman has over 20 years of recruiting experience, during which she has successfully placed over 500 employees across industries such as medical, oil & gas, construction, and real estate. Suman's expertise lies in being a hiring "matchmaker," dedicated to understanding both her clients' and candidates' needs. Her approach involves comprehending the distinct qualities of each company, emphasizing long-term relationships based on trust, and aligning candidates not only with the required skills but also with the client's vision and culture.Join us to gain valuable insights from this accomplished professional and learn more about her strategies for building successful connections between employers and talent.Conquer Local listeners can connect with Suman Cherry on LinkedIn for a free 30-minute expert consultation. This consultation aims to provide gui

  • 625: Building a Strong C-Suite Community | Jeffrey Hayzlett

    12/07/2023 Duración: 37min

    Tune in to our latest episode and welcome Jeffrey Hayzlett, a global business celebrity, best-selling author, and the Chairman and Founder of C-Suite Network. As a primetime television host, he is well-known for hosting shows such as C-Suite with Jeffrey Hayzlett and Executive Perspectives on C-Suite TV. He also hosts a business podcast called All Business with Jeffrey Hayzlett on C-Suite Radio.With extensive experience, Jeffrey led one of the largest corporate turnarounds as the Chief Marketing Officer of Eastman Kodak. During his tenure, he successfully reinvented the brand and embraced new media, establishing himself as a business trend-setter and an early adopter of digital marketing and social media.Jeffrey's mission is to help businesses transform themselves, which is reflected in his best-selling book, The Mirror Test. In addition to his role at C-Suite Network, he serves on numerous corporate boards and is renowned as a public speaker and author of multiple business books. He is actively driving t

  • 624: Is Organic Reach Dead? Exploring Pay-to-Play vs. Organic Social Media Strategy | Master Training Series

    05/07/2023 Duración: 13min

    Are you struggling to navigate the changing landscape of social media?With declining organic reach and platforms favouring paid advertising, finding the right balance for your brand is crucial. Our latest Master Training Series explores the pros and cons of pay-to-play versus organic reach, equipping you with insights to make informed decisions.Discover the power of paid social strategies, from boosting posts to influencer collaborations. Increase your reach, target specific audiences, and track measurable results. But don't overlook the benefits of organic social media content. It's cost-effective, builds trust and loyalty, and feels authentic.Jeff Tomlin shares how you can create a comprehensive social media strategy that strengthens your online presence, boosts brand awareness, and delivers optimal results. Don't let the changing social media landscape leave you behind, so tune in to boost your strategy and social media presence!Conquer Local is presented by Vendasta. We have proudly served 5.5

  • 623: The PepsiCo Way: Lifelong Learning and Leadership | Jorge Alzate

    28/06/2023 Duración: 32min

    Jorge Alzate, the R&D Senior Manager at PepsiCo, is joining us on this week's episode of the Conquer Local Podcast, where he will share his remarkable journey and insights.Jorge has over 22 years of experience and a passion for guiding teams in their professional growth. With a chemistry and quality assurance background, he discovered a new calling in coaching and mentoring through Toastmasters and project management certification. During the pandemic, Jorge successfully led his team in implementing virtual and remote auditing techniques.Moreover, Jorge's commitment to personal development led him to the Coaching for Leaders Academy, where he learned to align his goals with daily actions. As a result, he achieved an internal job change and promotion to digital solutions team leader. And his career shift highlights the transferability of project management and team leadership skills, emphasizing the significant impact of consistent and focused effort in achieving goals.Conquer Local is presented by

  • 622: The Art of Traditional and Digital Marketing Strategies | Darren Anderson

    21/06/2023 Duración: 39min

    Darren Anderson, the Business Development Manager of Anderson Marketing Group, is joining us live in the studio on today's episode of the Conquer Local Podcast.With over 20 years of experience, Darren and his team have provided strategic solutions to businesses in Saskatoon and Western Canada, helping them grow and establish brand trust within their respective industries.Darren's unique service offering focuses on enhancing clients' brand presence, enabling them to stand out in the competitive market. As a dedicated professional, Darren actively supports his clients in achieving their business goals and desired outcomes. His approach combines creative thinking, hands-on marketing expertise, and a deep understanding of his client's needs, resulting in tailored strategic plans that deliver remarkable results.Darren goes above and beyond to cultivate lifelong relationships with his clients. And his genuine and personable nature has earned him a reputation as a trusted confidant to all who work wi

  • 621: Building Trust and Growing Your Agency | Jack Pires

    14/06/2023 Duración: 28min

    Jack Pires, a highly successful entrepreneur and CEO, joins us on this week's episode of the Conquer Local podcast. He is the founder and owner of SocialJack Media, a digital marketing agency that has achieved remarkable success in 5 years, growing into a 7-figure business. Jack's expertise lies in business development, marketing strategy, and leadership, which he has demonstrated through his accomplishments.Jack's vision for SocialJack Media is to offer top-tier digital marketing services to small and medium-sized businesses, comparable to those enjoyed by large corporations. To accomplish this, he utilized a technology platform that works harmoniously with the industry's best marketing vendors and experts. By assembling a talented team of creatives, strategists, and business development professionals, Jack exceeds clients' expectations and maintains an excellent reputation and client retention rate for his agency.Before starting SocialJack Media, Jack held positions as the COO and Execut

  • 620: The Power of Verticals and Go-To-Market Strategies | Corey Quinn

    07/06/2023 Duración: 33min

    In this episode of the Conquer Local Podcast, we are joined by Corey Quinn, an accomplished entrepreneur, sales leader, and former Chief Marketing Officer of Scorpion, a digital marketing agency that experienced exponential growth under his leadership. Corey shares his insights and strategies that propelled Scorpion from $20 to an astounding $150M in recurring revenue within six years and challenges the notion that more is always better. Corey is the Fractional CMO and GTM Strategist at Corey Quinn, Inc., providing practical tips and secrets to help agencies and B2B SaaS businesses unlock their full potential. As the host of the "Vertical Go-To-Market" podcast and the author of the eagerly anticipated book, "Focus Vertical," Corey is at the forefront of the latest strategies and trends in the industry.Conquer Local is presented by Vendasta. We have proudly served 5.5+ million local businesses through 60,000+ channel partners. Learn more about Vendasta and we can help your organization or learn

  • 619: Empowering Communities and Driving Economic Prosperity | Heather Thomson

    31/05/2023 Duración: 42min

    Heather Thomson, Executive Director of the Alberta School of Business - Centre for Cities and Communities joins us on the latest episode. As the co-founder of this institution, Heather's passion lies in mentoring the next generation of business innovators and collaborating with influential leaders in the business community. With a focus on education, consulting, academic & applied research, and industry outreach, Heather shares invaluable insights on how to create thriving cities and communities.Beyond her role at the Alberta School of Business, Heather is also a consultant at 13 Ways Inc., a Community Development Firm. Through this work, she conducts comprehensive business and community assessments and crafts specialized community plans centred around economic development, local business prosperity, and beautification. With her extensive experience collaborating with numerous communities and delivering keynote presentations across North America, Heather brings a wealth of practical knowledge and expe

  • 618: Mastering Partnerships and Go-To-Market Success | Barrett King

    24/05/2023 Duración: 36min

    Barrett King, Senior Manager for Go-to-Market strategies for the Global Partner Ecosystem at Hubspot, joins us on the latest episode of the Conquer Local Podcast.A dynamic and accomplished professional with over 10 years of experience in the SaaS industry, Barrett has honed his skills in forging strategic partnerships and executing effective go-to-market strategies.Barrett's expertise lies in identifying untapped business opportunities, fostering growth, and establishing successful sales channels across diverse industries. His proficiency in developing and implementing sales and marketing plans has driven customer engagement and retention, resulting in remarkable revenue growth.Renowned for his unwavering commitment to excellence, Barrett has consistently surpassed sales targets, earning him a coveted spot at the yearly Presidents Club. His exceptional performance in fast-paced and competitive environments demonstrates his unwavering dedication to providing outstanding customer experiences and fostering e

  • 617: 8 Steps to Grow Your Business | Jason Swenk

    17/05/2023 Duración: 42min

    Join us for an exciting episode of the Conquer Local Podcast featuring Jason Swenk, renowned advisor and coach from Agency Mastery 360, specializing in accelerating the growth of marketing agencies.Jason's extensive knowledge and experience provide invaluable guidance to agencies seeking to scale. He authored the definitive book on building agencies from scratch to 8-figure powerhouses. And with his groundbreaking 8-system framework, Jason achieved remarkable success with his agency, collaborating with prestigious brands like AT&T, Hitachi, and Lotus Cars before selling it.As the host of the acclaimed Smart Agency Master Class Podcast, Jason shares the strategies and stories from real agency owners, offering insights into what works in today's agency landscape.Don't miss this exclusive opportunity to gain actionable insights and a roadmap to conquer the ever-evolving agency landscape. Tune in now to hear about Jason's fascinating journey and discover the latest industry trends!Register for

  • 616: The Evolution of B2B Content Marketing | Edward Purmalis

    10/05/2023 Duración: 31min

    In our latest episode, we are thrilled to welcome Edward Purmalis, a freelance B2B content strategist who supports B2B brands, coaches and consultants to redefine their content strategy to reach, intrigue, educate and convert their buyers.Edward's career had humble beginnings working at a call centre selling air travel, where he moved up the sales ladder and brought in over $400,000 in revenue in his last year. But when the pandemic hit, he moved away from the industry and started selling B2B SaaS for a California-based VoIP company.He has always been a huge online content consumer and started listening to podcasts when he was 9 years old. As luck would have it, the Founder of the VoIP company he was employed for launched a new company - Salescast, where Edward had the chance to work with B2B content creators helping them build podcast strategies and generate revenue through content. Within a year, Edward became the Director of Revenue Operations and worked with over 100 B2B Podcast Hosts supporting them

  • 615: Introducing Jeff Tomlin

    03/05/2023 Duración: 04min

    Join us in welcoming Jeff Tomlin, the new host of the Conquer Local Podcast! In this season, Jeff will explore strategies and tactics to help businesses grow, covering topics from Go-To-Market strategies, technology and entrepreneurship, to sales, agency growth, and marketing.With over 25 years of experience in marketing, strategy, business development, and digital communications, Jeff is the Co-Founder and Chief Marketing Officer at Vendasta, working with over 50,000 registered channel partners, and managing relationships with over 5 million local businesses.Jeff is committed to providing insightful, actionable content to help listeners dominate their local markets, featuring industry experts and thought leaders every Wednesday. Join Jeff on this exciting new chapter of the Conquer Local Podcast, and stay tuned for new episodes next week!Conquer Local is presented by Vendasta. We have proudly served 5.5+ million local businesses through 60,000+ channel partners. Learn more about Vendasta and we can help your

  • 614: George's Farewell Top 10 Episodes

    12/04/2023 Duración: 21min

    After over 265 episodes, three awards and thousands of listeners tuned in from over 50 countries, the time has come to bid farewell to our host, George Leith. Throughout his time with us, George has brought a wealth of knowledge, insight, and expertise to the Conquer Local Podcast. With his distinctive voice and engaging style, George has tackled a diverse range of topics related to sales, marketing, entrepreneurship and business growth, as he always delivered practical tips and actionable advice to our listeners.From his interviews with industry leaders and experts to his deep dives into emerging trends and technologies, George has helped us navigate the ever-changing digital marketing and sales landscape. He has challenged us to think differently, take risks, and strive for excellence in everything we do.In this special episode, George takes a trip down memory lane to recap the top 10 most popular episodes of the podcast, and as we look back, we are reminded of the wisdom and expertise that George has broug

  • 613: Building Relationships with Handwritten Notes | Rick Elmore

    05/04/2023 Duración: 21min

    Rick Elmore is an entrepreneur, sales and marketing expert, and former college and professional football athlete. As the Founder and CEO of Simply Noted, Rick developed a proprietary technology that puts real pen and ink to paper to scale handwritten communication, helping businesses of all industries scale this unique marketing platform to stand out from their competition and build meaningful relationships with clients, customers, and employees. Founded in 2018 and based in Tempe, Arizona, Simply Noted has grown into a thriving company with clients of various sizes across the country including hospitality, real estate, insurance, nonprofit, franchise, B2B, and many more sectors. Rick has served as the company's CEO since its founding, for more than three years, with over a decade of sales and marketing experience.Conquer Local is presented by Vendasta. We have proudly served 5.5+ million local businesses through 60,000+ channel partners. Learn more about Vendasta and we can help your organization or lear

  • 612: Strategies for MSPs to Win Clients and Generate Profits | Paul Green

    29/03/2023 Duración: 27min

    In our latest episode, we welcome Paul Green, an MSP marketing expert based in the UK. Paul is the founder of Paul Green's MSP Marketing, where he assists over 700 MSPs to succeed in today's business landscape.Paul helps MSPs improve their marketing and generate more leads with his MSP Marketing Edge program. He is a former journalist and radio presenter and has worked with MSPs since 2016. And Paul is also the host of the world’s most popular podcast on MSP marketing – search for “Paul Green’s MSP Marketing podcast” in your favourite podcast platform.Tune in to learn more about Paul Green's strategy as we explore steps and gain valuable insights to unlock success for your local business.Conquer Local is presented by Vendasta. We have proudly served 5.5+ million local businesses through 60,000+ channel partners. Learn more about Vendasta and we can help your organization or learn more about Vendasta’s Affiliate Program and how our listeners (like yourself) are making up to $10,000 off referrals.Ar

  • 611: Learning How to Sell | Rana Kordahi

    22/03/2023 Duración: 21min

    In this episode, we are joined by Rana Kordahi, a renowned sales coach and trainer from The Selling Academy, to explore the art of selling. With over 20 years of experience in Sales, Rana brings a wealth of knowledge and expertise to the table, sharing insights and best practices for building successful sales teams and strategies.Her work evolved into training and coaching in sales. For the past 10 years, Rana has trained and coached thousands of Sales and non-salespeople in sales communication, prospecting, pipeline management, and cold calling. She has also trained hundreds of consultants at some of the big 4 consulting firms like KPMG and PWC, in sales and influence.Throughout the conversation, Rana breaks down a 6-step process, and key principles of effective selling. Although Rana conducts a lot of sales coaching and training, she also does a lot of selling in her own business. She still makes cold calls, demos and discovery calls, and believes that sales coaches and managers must do so because it’s the

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