Conquer Local With George Leith

In our latest episode, we are thrilled to welcome Edward Purmalis, a freelance B2B content strategist who supports B2B brands, coaches and consultants to redefine their content strategy to reach, intrigue, educate and convert their buyers.Edward's career had humble beginnings working at a call centre selling air travel, where he moved up the sales ladder and brought in over $400,000 in revenue in his last year. But when the pandemic hit, he moved away from the industry and started selling B2B SaaS for a California-based VoIP company.He has always been a huge online content consumer and started listening to podcasts when he was 9 years old. As luck would have it, the Founder of the VoIP company he was employed for launched a new company - Salescast, where Edward had the chance to work with B2B content creators helping them build podcast strategies and generate revenue through content. Within a year, Edward became the Director of Revenue Operations and worked with over 100 B2B Podcast Hosts supporting them