Influencer Entrepreneurs With Jenny Melrose

Do you struggle with making quick decisions? Are you stuck in analysis paralysis when it comes to your personal life or your business? Decision making skills are so important when it comes to growing your business. You have to be able to trust yourself and know that you are doing the right thing. And you also have to be willing to accept your mistakes as a stepping stone for growth. Today we will talk about how to make quick decisions and how to allow those decisions to push you forward, no matter the outcome. My guest today is Amira Alvarez. Amira is the founder and CEO of The Unstoppable Woman, a coaching company that helps women find financial freedom and become unstoppable in all areas of their lives. She is also the host of The Unstoppable Woman Podcast. Read more HERE

One of the things that is on a lot of our minds right now is figuring out how to prioritize tasks. This is especially true as we are entering a very busy season, as well as still in the middle of COVID-19.With kids going back to school in a mix of virtual and in-person, having to be both mom and teacher while working from home and running a business can be overwhelming. And I get it. I’ve had my days of crying in the corner and losing my patience. We have to be able to prioritize our tasks to prevent complete overwhelm and burnout from happening, and in order to push our businesses forward. Prioritizing your tasks is simple and will help you as you wear all your hats and try to find time to do everything you need to do. Read more HERE.

Are you in the right niche in your online business? How would you know? And if you’re not, how do you go about finding the right niche?In this episode of the podcast, I am talking to Robyn Graham about finding the perfect niche, how to niche down, and how to know if the niche you chose can become a successful business.Robyn is a brand strategist and personal branding coach. She hosts The Second Phase Podcast and is also a professional headshot and branding photographer. In spite of having a doctorate in Pharmacy, ten years ago she decided to pursue her passion, which is photography. From her very first client, she knew that photography and branding were what she wanted to do. Robyn dove deep into learning more about branding 3-5 years ago when she realized that many of her clients didn’t know how to build a personal brand. Read more HERE.

Increasing your visibility and getting backlinks to your site is one of the keys to growing your business and becoming a media maven. Gaining media exposure can seem daunting and unattainable, but is it? In today’s episode, we’re giving you the best tips for gaining media exposure and growing in your publicity and profit. My guest, Christina Nicholson, was a TV reporter and anchor for 10 years. She moved into a job in PR, working for an agency for 6 months but she wasn’t getting the flexibility that she needed at that agency, so she started her own. Christina slowly started to grow her agency. People began to reach out to her for help who couldn’t afford an agency. She would just tell them what they needed to do and they would do it. That’s how her online course, The Media Mentoring Program got its start. Read more HERE

If you have an online business, you need customers in order to be successful. If you owned a brick and mortar business, you would be working to increase foot traffic, and that’s exactly what you need for your online business, as well. In today’s episode, I am chatting with Stacy Tuschl about how to increase foot traffic online. Stacy Tuschl has been an entrepreneur for 18 years and has two performing arts academies in Milwaukee, WI. Stacy calls herself an “accidental entrepreneur” but her career path was totally meant to be. She started a competitive dance team in her parents’ backyard when she was 18 years old. She started out with 17 kids and that snowballed into 100 kids within 3 years’ time.  She grew up in an entrepreneurial family and her parents encouraged her in her business efforts. Five years ago, Stacy started teaching others how she grew her businesses. Because her business now has 50 employees, Stacy is able to work from home instead of going to a studio. She loves to teach others how to be a wif

It has been a struggle during this pandemic to connect with other successful women in business. Social networking groups and communities have been the best places to find those connections. Women are connecting and sharing resources online because right now we aren’t able to attend in-person networking events. Pamela Hibbler is the CEO and co-founder of TechMae. TechMae is a new mobile app that was created specifically for women entrepreneurs to network with one another. Read more HERE.

Do you have a hard time closing sales in your business? Does it make you feel icky or manipulative? In this episode, we are talking about closing sales and how you can be passionate about selling, without getting caught up in the “hustle.” My guest, Natasha Hemmingway, shares her sales expertise after being in the corporate world and now being a sales coach and speaker. Read more HERE

If you have a blog, own an Instagram account, or consider yourself an influencer, chances are you want to know how to build an audience. Without an audience, it doesn’t matter if you are creating and sharing amazing content. You have to have people who are viewing it and giving you that engagement. Today we’ll dive into some specific steps you can take as you work to build your audience. I’ll also be referencing some other podcast episodes that you can listen to in order to continue to build onto the principles I’ll be sharing in this episode. Read more HERE.

Video is exploding in the online business world and it’s one of the best ways to show off your personality and reach your audience in a new and fun way. In this episode, we are going to dive into how to use visual storytelling for your brand.Video can feel intimidating for even the most seasoned online entrepreneur. It’s easy to get caught up in worrying about where to film, the equipment, the audio, and so much more. My guest today, Patricia Kelikani, is a filmmaker and video marketer. Patricia creates custom videos for her clients to help them grow their businesses and she also teaches entrepreneurs how to create their own videos.Read more HERE.

In today’s episode, we’re talking about Women Entrepreneur’s Mindset and how to set boundaries that protect your mental health and mindset. As female entrepreneurs, we have to be aware of the mindset we take into our days. We tend to be overthinkers and to beat ourselves up for any little mistake we make. Shamyra Parker is a self-care advocate who serves women in leadership, with a special emphasis on black women in leadership positions. Shamyra focuses on giving them a mental makeover; showing them how to make self-care a non-negotiable so they are emotionally whole and no longer suffering in silence. Suffering largely leads to fatigue and burnout. Read more HERE.

Do you feel like social media is a time suck? Having a strong social media plan template can make all the difference in being efficient and productive.Social media can feel incredibly overwhelming. You can spend hours on different platforms and feel like you’re not accomplishing anything. Is it really worth it? Are you just wasting your time? Today I’m talking to Andrea Jones about how to create a social media plan template that will not only save you time but help you grow your business. You will walk away with five pillars to help you plan your content and a great strategy to help you continue to grow your business in only 10-15 minutes a day! Andrea Jones is a social media strategist who is passionate about helping entrepreneurs, change-makers, and creatives figure out their social media in a way that makes sense for them. She loves to help those who feel overwhelmed by social media and aren’t sure how to handle doing “all the things.” (Tip: You don’t have to do all the things!)Read more HERE!

A virtual summit is an amazing way to grow your email list no matter what industry you are in so Krista is showing us exactly how to create one.The COVID-19 pandemic has put a complete damper on any type of in-person blogging conferences or summits. And if you’re anything like me, those in-person meetings are the backbone of my networking. But what if you could learn how to create a virtual summit?And what if you could create a virtual summit in way less time and with far less effort than you think it would take? Have I got your attention yet?I hope so, because in today’s episode, Krista Miller of Summit in a Box, is here to tell us all about her business and why it just might be exactly what you’re looking for. If you’ve been curious about hosting a virtual summit, you’re going to want to stay tuned for this one!Read more HERE!

In order to become a top beauty influencer the path there is one that focuses on bringing value to the audience that you are attracting.For Shassity Stevenson, hair was always a passion, but enough of a passion to leave medical school for? You’re going to want to hear Shassity’s story of how she became a top beauty influencer and how she manages multiple parts and pieces of her business. Shassity is not only a beauty influencer, but she also owns Skye Salons (where she uses her hair and texture expertise), and she is also the founder of the Curly Littles Campaign. Shassity shares in this episode how she lived on the same street as an Aveda studio, and how her curiosity finally overcame her one day about what went on inside those walls. It only took one time of entering the building to make her decision to leave medical school and pursue hair and beauty as a career and no longer just a hobby.Read more HERE!

We often talk about influencers on the podcast but today I want to talk about marketing an online store for those of you that have physical products and consider yourself a creative.I talk a lot about creating content on this podcast but I know that not every woman wants to be a blogger or Instagram influencer. A lot of my listeners and clients actually create physical products and sell them online. In today’s episode, I am talking to Justine Wiggins from Worthy and Badass about selling your creations online and marketing an online store. Justine started making jewelry back in college as a hobby that also gave her a way to make extra money. Since then, her creativity has merged with her passion for helping women understand their worth. She’s had several different business names, but a few years ago she joined the Army Reserve as a military police officer. When she got home from basic training, she knew that if she was going to get serious about her business, it needed to represent her and how she felt about w

Instagram is one of the best places to sell to your audience because it’s the one platform where you have the unique ability to have a regular conversation with them. Using Instagram to sell your service, product, or course is unique because you have the opportunity to have a regular conversation with your audience through your DMs. And having that conversation is the only way you will know exactly what your audience needs from you.Knowing your audience and being able to solve their problems is the only way you’ll effectively be able to sell to them. My Instagram Story planner will help you with creating consistent content and this will help tremendously with selling from Instagram. Make sure you download it today!Read more HERE.

As a business coach, I can tell you without reservation that the #1 struggle female entrepreneurs have is time management.My guest on today’s episode of the podcast is Angela Proffitt. Angela began her adult life with “real jobs,” while on the side she was growing a business as a wedding and event planner.And even though the event planning business has seen a decline due to COVID-19, Angela had begun building a productivity business a couple of years ago that she is now placing more focus on.What Angela realized as she started to work with entrepreneurs, especially the creative types, was that while they excel at their craft, most of them were fairly clueless about actually running a business.This led her to create the arm of her business, Getting Sh*t Done, which exists to help business owners put processes and systems in place so that they can, well, get sh*t done.Read More HERE

Have you designed your dream life?  Many of you probably hesitated to answer that which is why today we're diving into how to design your dream life.Maybe you went to college and got a degree expecting to graduate and begin serving your community and the world at large. But too often, it doesn’t happen that way. My guest today, Denise Walsh, hit a brick wall when trying to serve the people who needed her help the most.In this episode, Denise shares how she started her home business over a decade ago, and how you, too, can design your dream life.Read more HERE

Are you the mother of a middle-school or high-school girl? Or perhaps you have a niece or a daughter of a friend in that age group? If so, listen in today as my guest shares her vision for using your voice for purposeful work by giving these young ladies a hand up as they face hurdles in their lives. Lanaire Malone is the founder and CEO of Hurdles in Heels, a business dedicated to helping young women face life’s challenges and hurdles head-on, wearing the heels of confidence. Read More HERE

If you create physical products, have you thought of doing a Kickstarter campaign or a beta launch? I am a huge advocate of beta lunches as they tell you whether or not people would be willing to give you money for the solution to their problem. My guest on today’s podcast has an amazing story to share. Becca Davison appeared on Shark Tank with her mom, who actually created their product, Unbuckle Me, a tool to help grandparents and those with physical limitations unbuckle their child’s car seats with ease. Becca and her mother were well-prepared for their time in front of the sharks and ultimately walked away funded by sharks Mark Cuban and Lori Greiner. That funding, along with a Kickstarter campaign, got their business rolling. Read more HERE

As female business owners, I see all too often that we struggle with a lack of self-confidence that can help us think like a boss.Let’s be honest, it’s extremely difficult to build a business and be a mom, all at the same time. There are so many demands on our time as women. Are there ways to continue to grow a business, while at the same time being the mom you want to be? The answer is an emphatic yes! My guest today, Kate Crocco, is sharing some of the lessons she learned when she transitioned from her own brick and mortar psychotherapy practice to Mom to two daughters, business mindset coach, and author. Read more HERE