Conquer Local With George Leith

Tune in for an all-new episode of the Conquer Local Podcast to learn about Managed Service Providers with Michelle Ragusa-McBain, a highly-visible thought leader in the global technology channel and serves as Provider Elevate Leader for the Global Partner Organization at Cisco.Michelle's mission is to help MSPs elevate and succeed via a partnership with Cisco solutions and the Provider Elevate community. Entrepreneur Magazine named her as one of the top 4 people to inspire women to pursue a career in Tech, and SMB Magazine recognized her as one of the 150 most influential people in the global IT Business Community. CompTIA named her Advancing Women in Technology Leader 2021, and Channel Futures awarded her the Circle of Excellence for Channel Leadership & Innovation and DE&I 101 award and recipient of the prestigious Cisco Worldwide Innovation and Growth Award.Michelle keynoted at the largest and most influential technology conferences globally including Channel Partners, CRN, CompTIA, IT Nation,

Let’s discuss overcoming burnout with Rahaf Harfoush, a Digital Anthropologist and Best-Selling Author researching the impacts of emerging technologies on our society. Rahaf focuses on understanding the hidden behavioral shifts that are taking place as global digital infrastructures enable the unprecedented exchange of ideas, information, and opinions. She teaches “Innovation and Disruptive Business Models” at  SciencePo’s School of Management & Innovation in Paris. Her third book, “Hustle & Float: Reclaim Your Creativity in a World Obsessed with Work,” was published in February 2019.Rahaf is the Executive Director of the Red Thread Institute of Digital Culture, leading a team of researchers in exploring the implications of the first global digital culture on how we live our lives. Rahaf is a member of the German Marshall Fund’s Young Transatlantic Network of Leaders. She was named a top future thinker by the Hay Literary Festival and a Young Global Changer at the G20 Think Tank Summit. In 2018, Rahaf

Millennials have long entered the workforce, but have you considered the Gen Z buyer in your strategy?George Leith is a lone wolf this week with an all-new Master Sales Series exploring the significance of compiling a strategy inclusive to Gen Z buyers. Join us as we dive deep to evaluate why businesses need to consider Gen Z buyers, a 5-step strategy to explore, and many more learnings for the future of markets.Conquer Local is presented by Vendasta. We have proudly served 5.5+ million local businesses through 60,000+ channel partners. Learn more about Vendasta and we can help your organization or learn more about Vendasta’s Affiliate Program and how our listeners (like yourself) are making up to $10,000 off referrals.Are you an entrepreneur, salesperson, or marketer? Keep the learning going in the Conquer Local Academy.

Explore the world of targeted TV ads and Digital Billboards with our guest, Gabriel Smith, Founder, and CEO of AdCritter, the small business advertising platform. As a nine-time small business owner himself, he deeply understands the challenges small businesses face, particularly with advertising. Gabriel is a leading advocate for the democratization of advertising ecosystems and the removal of ad tech access barriers. He has helped over three thousand small businesses advertise successfully, making it his life mission to see them win.In our conversation, Gabriel highlights the Performance Marketing and Campaign duration traps and three core principles in how digital agencies should set their expectations to generate an engaging campaign over the long run.Conquer Local is presented by Vendasta. We have proudly served 5.5+ million local businesses through 60,000+ channel partners. Learn more about Vendasta and we can help your organization or learn more about Vendasta’s Affiliate Program and how our listeners

Why is systemization important for a company? Let’s find out by chatting with the Founder and Author of SYSTEMology, David Jenyns, to discuss steps to consider for an effective strategy to improve business processes - and why you should start immediately.David’s entrepreneurial journey began in his early twenties when he sold Australia’s most beloved sporting venue, the Melbourne Cricket Ground. Since then, his business experience spanned from franchising retail clothing stores to founding one of Australia’s most trusted digital agencies, Melbourne SEO Services.In 2016, he successfully systemized himself out of that business, hired a CEO, and stepped back from daily operations. Through this process, he became a systems devotee, founding SYSTEMology.Today, his mission is to free all business owners worldwide from the daily operations of running their businesses. To achieve this, David spends most of his time supporting the growing community of certified SYSTEMologists as they help business owners implement SYS

On October 2022, Vendasta announced the acquisition of Yesware, a product assisting sales professionals in delivering positive buying experiences and building valuable relationships that customers deserve – making the process easier and more effective.Join us to kick off the new season with Vendasta’s acquisition of Yesware. In this exclusive interview, George Leith chats with the former CEO of Yesware, and Vendasta’s Vice President of Growth, Joel Stevenson, to discuss the history of Yesware, the acquisition, the Hard Sell Podcast and Yesware’s tool for driving sales growth. Joel Stevenson is VP of Growth at Vendasta which acquired Yesware in 2022 where Joel was CEO. Prior to Yesware, Joel built Wayfair’s B2B business from scratch to $400 Million in annual revenue. He also ran Wayfair’s UK business and oversaw the FP&A function as Wayfair transitioned into a publicly traded company. Before Wayfair, Joel worked as a consultant at ZS Associates and spent the early part of his career in various sales roles.

2022 was a year of growth for Vendasta. For our last episode of season 5, we invite Vendasta's CEO and Co-Founder, Brendan King, to join George Leith for our annual Year in Review to discuss Artificial Intelligence Automation, Vendasta's 15 years, Yesware's acquisition, and many more. Brendan has been named a winner of Canada’s Most Admired CEO™ Award by Waterstone Human Capital. Tune in as Brendan looks to his crystal ball to highlight how new businesses could expand, the implementation and use of technology, and the growth of Vendasta's ecosystem using 3-steps.Conquer Local is presented by Vendasta. We have proudly served 5.5+ million local businesses through 60,000+ channel partners, agencies, and enterprise-level organizations. Learn more about Vendasta, and we can help your organization or learn more about Vendasta’s Affiliate Program and how our listeners (like yourself) make up to $10,000 off referrals.Are you an entrepreneur, salesperson, or marketer? Then, keep the learning going in t

Part 2 is now out!Let’s continue the conversation with expert Paul Zikopoulos, the Vice President of IBM Skills Vitality and Enablement to explore AI fundamentals, job elimination or creation, using the cloud for storage, and the future of AI.Paul is an award-winning professional writer & speaker who’s been consulted on AI & Big Data by the popular TV show “60 Minutes”. Paul’s been named to dozens of global Experts to Follow & Influencers lists, including Analytics Insight’s Top 100 Global AI & Big Data Influencers. Paul’s written 21 books - including The AI Ladder, Cloud without Compromise, and 3 ‘for Dummies’ titles - and over 360 articles during his accidental 28-year career as a data nerd. At IBM, Paul leads from the front, helping to shape the strategic direction in a ‘tech years are like dog years’ world for the IBM Technology Unit’s (all IBM software & hardware) sales, tech sales, and partner ecosystem learning journeys and upskilling programs.Paul actively supports Women in Technol

Everyone’s biggest buzzword right now is Artificial Intelligence, but what is it really, and what does the future hold for AI?Let’s find out in our 2-part episode as George Leith chats with expert Paul Zikopoulos, the Vice President of IBM Skills Vitality and Enablement to discuss fundamentals, ethics, and the future of AI.Paul is an award-winning professional writer & speaker who’s been consulted on AI & Big Data by the popular TV show “60 Minutes”. Paul’s been named to dozens of global Experts to Follow & Influencers lists, including Analytics Insight’s Top 100 Global AI & Big Data Influencers. Paul’s written 21 books - including The AI Ladder, Cloud without Compromise, and 3 ‘for Dummies’ titles - and over 360 articles during his accidental 28-year career as a data nerd. At IBM, Paul leads from the front, helping to shape the strategic direction in a ‘tech years are like dog years’ world for the IBM Technology Unit’s (all IBM software & hardware) sales, tech sales, and partner ecosystem

Tune in to an all-new episode as we feature David "Ledge" Ledgerwood. David is the Co-founder and Managing Partner at Add1Zero, a team of senior sales experts who provide lead-to-close execution for B2B services and tech companies ready to advance from founder-led sales to 7 digits of revenue.David is a Startup revenue growth professional focusing on business development, and his career closes topped $34M, with an average deal size above $150K. He is the founder or early hire assisting multiple companies grow into the mid-7 figures, and an experienced podcast host and guest with more than 200 interviews hosting leaders from Microsoft, Auth0, Netflix, and Google. Conquer Local is presented by Vendasta. We have proudly served 5.5+ million local businesses through 60,000+ channel partners, agencies, and enterprise-level organizations. Learn more about Vendasta, and we can help your organization or learn more about Vendasta’s Affiliate Program and how our listeners (like yourself) make up to $10,000 off r

Join us as we celebrate our 250th episode of the Conquer Local Podcast by transitioning to a video podcast.In our latest episode, George Leith takes a trip down memory lane by chatting with Jason Marc Campbell about selling with love.Jason Marc Campbell is the author of Selling with Love: Earn with Integrity and Expand your Impact. He is on a mission to inspire small business owners with sales reluctance to embrace it as a beautiful activity that transforms lives and teaches companies about their responsibilities and how to care more.Jason is a public speaker, and the host of the Selling with Love Podcast, where he interviewed over 300 people and reached millions of people in the process. Previously, he worked for Mindvalley, a personal growth ed-tech company, for 7 years, and was responsible for million-dollar product launches, handling the PR for a New York Times best-selling book, launching the first membership platforms, and is still an author and a host on the platform.Conquer Local is presented by Venda

Tune in Conquerors for the final part of a 2-part webinar series as George Leith chats with Corey Elliot about strategies to boost radio ad sales in 2023. Corey Elliott is the Executive Vice President of Local Market Intelligence and is America’s foremost authority on local advertising. Corey leads Borrell’s ongoing surveys of local marketers — the largest survey of SMBs in the U.S. — and the company’s expansive database of local advertising and marketing expenditures.Corey is the co-host of the Local Marketing Trends podcast and host of his bi-weekly video program, Corey’s Local Market Minute, seen on YouTube. Before joining Borrell in 2014, he was director of Market Intelligence at Gannett and holds a degree from Ohio University.Conquer Local is presented by Vendasta. We have proudly served 5.5+ million local businesses through 60,000+ channel partners, agencies, and enterprise-level organizations. Learn more about Vendasta, and we can help your organization or learn more about Vendasta’s Affiliate Program 

This week's episode is different than your usual Conquer Local Podcast. Tune in for the first part of a 2-part webinar series with Corey Elliot to explore strategies to boost radio ad sales in 2023.Corey Elliott is the Executive Vice President of Local Market Intelligence and is America’s foremost authority on local advertising. Corey leads Borrell’s ongoing surveys of local marketers — the largest survey of SMBs in the U.S. — and the company’s expansive database of local advertising and marketing expenditures.He’s the co-host of the Local Marketing Trends podcast and host of his bi-weekly video program, Corey’s Local Market Minute, seen on YouTube. Before joining Borrell in 2014, he was director of Market Intelligence at Gannett and holds a degree from Ohio University.Conquer Local is presented by Vendasta. We have proudly served 5.5+ million local businesses through 60,000+ channel partners, agencies, and enterprise-level organizations. Learn more about Vendasta, and we can help your organization or lea

Join George Leith on an all-new episode of the Conquer Local Podcast. In this Master Sales Series episode, George highlights why you should stop using the recession as an excuse. But instead can use it as fuel to explore other business interests that can generate revenue in an economic slowdown. If you’ve enjoyed this episode of the Master Sales Training Series, stay up-to-date with weekly episodes by subscribing to the Conquer Local Podcast, and leaving us a review.Conquer Local is presented by Vendasta. We have proudly served 5.5+ million local businesses through 60,000+ channel partners, agencies, and enterprise-level organizations. Learn more about Vendasta, and we can help your organization or learn more about Vendasta’s Affiliate Program and how our listeners (like yourself) make up to $10,000 off referrals.Are you an entrepreneur, salesperson, or marketer? Then, keep the learning going in the Conquer Local Academy.

Today's episode of the Conquer Local Podcast has a bit of a twist - What if you could incorporate Creative Design into your branding? Join George Leith in welcoming Fritz Colinet, a creative director who has been in the industry since 2001.Fritz is the creative force behind Retna Media and has worked for over 25 years as a creative director, designer, and brand builder. His skills paved the way for opportunities to be the creative mind behind the rebranding of major brands such as Lady Foot Locker, Houston Open, Impact! Partners Financial, The Astorian, FullyRaw Kristina, and the Houston Dynamo.Today, Fritz leads a full-service branding and marketing agency, Retna Media, based in Houston where he has managed over 200 strategic marketing campaigns. Since 2005, Retna Media has built brands from blue-chip companies to small businesses in diverse industries. This unconventional advertising agency uses strategic communication principles to analyze, target, and create campaigns with unrivaled results.Conquer Lo

Get ready for an all-new episode of the Conquer Local Podcast! This week, George Leith chats with James Watson, a LinkedIn, and digital marketing expert who has personally consulted over 1000 business owners 1:1 and trained several thousand more via live workshops and online training courses.From 2010-2014 James helped generate over $3.3m via three 7-figure online digital information product launches. And in 2014, he started a 7-figure nutritional supplement e-commerce brand which he sold three years later.Today James is known as the @linkedIn_king on Twitter where he shares his favourite LinkedIn outreach and agency growth strategies.

Are you looking for signs that your customer isn't the right fit? Tune in to this week's Master Sales Series as George Leith highlights 4 red flags telling you a buyer might not be the right fit for you.Here are 4 signs that a buyer is a poor fit:Bad on paperFlaky at bestResources don't meet the needLets their emotion get the best of themIf you've enjoyed this episode of the Master Sales Series, stay up-to-date with weekly episodes by subscribing to the Conquer Local Podcast, and leaving us a review.Conquer Local is presented by Vendasta. We have proudly served 5.5+ million local businesses through 60,000+ channel partners, agencies, and enterprise-level organizations. Learn more about Vendasta, and we can help your organization or learn more about Vendasta’s Affiliate Program and how our listeners (like yourself) make up to $10,000 off referrals.Are you an entrepreneur, salesperson, or marketer? Then, keep the learning going in the Conquer Local Academy.

Join George Leith on the latest episode of the Conquer Local Podcast as he chats with Will Palmer about Search Engine Optimization (SEO) in the legal niche.While Will has 15 years of professional Sales and Marketing experience, he has dedicated the last nine years to the legal industry. His accomplishments include being a 4-time winner of The Sales President’s Club Qualifier by ADP & Thomson Reuters, and Regional Salesperson of the Year by Thomson Reuters.He founded three companies; KyteStrings Digital, dedicated to Med Spa Marketing, Growth Lab, a Legal Marketing service, and lastly, Performance Content Partners, his most recent SEO content services.To learn more about Growth Lab, visit: https://growthlabseo.com/about/Conquer Local is presented by Vendasta. We have proudly served 5.5+ million local businesses through 60,000+ channel partners, agencies, and enterprise-level organizations. Learn more about Vendasta, and we can help your organization or learn more about Vendasta’s Affiliate Program and how

How much of an impact is there in a Sales Discovery call? Tune in Conquerors to this week's episode of the Conquer Local Podcast. Let's welcome Brandon Bornancin, a best-selling author of 3 books, a motivational speaker, an entrepreneur, and the founder of Seamless.AI - a software company with a $1 billion valuation.Brandon is on a mission to maximize success and raised over $100 Million from the founders of Google, Facebook and other top VCs in the US, and speaks nationally about sales, entrepreneurship, marketing and venture capital.Conquerors - Navigate to Seamless.AI to sign-up for free and type the referral code, Conquer Local for $500 in free leads!  Opportunity to connect: Join George Leith and the team for the latest installment of the Conquer Local Connect on Wednesday, October 12th. Click here to register for free and attend the virtual event!Conquer Local is presented by Vendasta. We have proudly served 5.5+ million local businesses through 60,000+ channel partners, agencies, and enterprise

Conquerors, let's continue the conversation with the final part of the two-part series featuring Kwame Christian, who is a best-selling author, business lawyer, and CEO of the American Negotiation Institute (ANI).Following the viral success of his TedxDayton talk, Kwame released his best-seller Finding Confidence in Conflict: How to Negotiate Anything and Live Your Best Life in 2018. He also recently released his latest book, How to Have Difficult Conversations About Race in September 2022, and is a regular Contributor for Forbes and the host of the number one negotiation podcast in the world, Negotiate Anything - which currently has over 5 million downloads worldwide. Under Kwame’s leadership, ANI has coached and trained several Fortune 500 companies in applying the fundamentals of negotiation to corporate success.Kwame was the recipient of the John Glenn College of Public Affairs Young Alumni Achievement Award in 2020 and the Moritz College of Law Outstanding Recent Alumnus Award in 2021. He is the only