Podcast Neil Wilkins

“Think Big, Start Small, Move Fast” a wonderful analogy between designing and creating a beautiful, sustainable garden and how we can progress in our lives. Neil Wilkins talks to eco-landscape architect Matthieu Mehuys, about how gardens can save the world and the fact that starting with things you can control, then sharing with others, is the way to ensure progress towards a better planet. Neil and Matthieu discuss how to ensure soil quality, good lawn care, diverse planting and more. If you have a large estate or a postage stamp-sized back yard, there are so many things you can do to help your garden save the world. Stay connected and follow Matthieu’s journey: Socials Calendly link: https://calendly.com/garden-of-your-dreams/30min Personal Instagram - https://www.instagram.com/matthieumehuys/ Paulownia Landscape Architects - https://www.instagram.com/paulownia_la/ Facebook - https://www.facebook.com/matthieu.mehuys Tiktok - https://www.tiktok.com/@valley.of.eden3 Linkedin: https://www.linkedin.com/in/matth

As Oleg Romanov says, AI will help you scale your business operations and customer support, so ensure you are scaling good things rather than scaling issues. This and a host of other important considerations are discussed by Oleg and Neil in this important episode of the Neil Wilkins Podcast. Connect with Oleg on LinkedIn https://www.linkedin.com/in/oleg-romanov/ Oleg and on Instagram https://www.instagram.com/flash_007_/ More content like this on the Neil Wilkins Podcast on your favourite podcast channel https://podcasters.spotify.com/pod/show/neilwilkins

Neil Wilkins talks to Garik Tate, the CEO of Valhalla http://valhalla.team about how to implement AI Marketing in practice. In this practical conversation, Neil and Garik discuss cutting cost and increasing ROI through efficient and timely placement of AI tools within your marketing processes. They talk about maximising the customer lifetime value of your existing customers through a focus on personalisation through accurate AI tool deployment. And there is some ground breaking insight from Garik in the area of new customer acquisition through AI code outreach. Neil and Garik highlight some key AI tools to explore, including Make.com Instantly.ai PhantomBuster.com and more. Connect with Garik on Linkedin https://www.linkedin.com/in/garik-tate/ Visit AI Code Outreach http://aicodeoutreach.com More AI Marketing content like this https://neilwilkins.online/category/metaverse-marketing/ Subscribe to the Neil Wilkins Podcast https://podcasters.spotify.com/pod/show/neilwilkins

Improving Marketing Operations, with Rebecca Vickers VP of Operations at FMO Media https://linktr.ee/rebeccacureton Rebecca is a dynamic professional with experience in both digital marketing and operations. As VP of Operations at FMO Media, she thrives on coaching her team, cultivating client relationships, devising successful strategies, and developing effective systems. Rebecca is a firm believer in empowering others. Her goal is to foster stronger leaders, cohesive teams, and well-rounded individuals. leveraging over a decade of experience in Digital Marketing and Operations to empower teams, build relationships, and develop winning strategies. Neil and Rebecca talk about data-driven strategy, project management and operations, remote team management, and leadership empowerment. For more content like this, subscribe to the Neil Wilkins Podcast https://podcasters.spotify.com/pod/show/neilwilkins

Innovation and NPD, with Danny Nathan Founder of Apollo 21
 https://apollo21.io/ Danny has developed a habit of helping companies create new products & services and launch new ventures. He’s been called a product person, a UX guy, a designer, a strategist, a marketer, and a creative. Danny is the founder of Apollo 21, a company which sits at the intersection of a business consultancy, a product design studio, and a venture studio. Apollo 21 helps companies foster innovation, leverage venture-driven growth, and remove barriers to scale by building technology that solves complex business and operational challenges. Neil and Danny discuss entrepreneurship, venture-building, what it takes to run a company, how to combat imposter syndrome. Subscribe to the Neil Wilkins Podcast https://podcasters.spotify.com/pod/show/neilwilkins

Find Your Greatest Potential, with Colin Kingsmill - Private Coach to CEOs, Founders and Entrepreneurs In Colin and Neil’s previous two podcast conversations, they discussed Overcoming Fear and the Psychological Impact of AI. Today they meet again to discuss, how to find your greatest potential. When exceptional individuals get stuck at critical transition points in their lives, Colin assists them to deconstruct the often self-limiting narratives in their heads that have been running on repeat and amplifying through their lives. Colin believes that reconstruction of a new narrative allows everyone to thrive in their purpose at home and in their business. Neil and Colin talk about the techniques and thinking behind rebuilding the unlimited you. For more content like this, visit Neil Wilkins Online http://neilwilkins.online and subscribe to the Neil Wilkins Podcast https://podcasters.spotify.com/pod/show/neilwilkins

“Predictive analytics uses historical data, statistical algorithms, and machine learning to identify the likelihood of future outcomes. It helps anticipate customer behaviour, optimise marketing strategies, and improve ROI." Select Appropriate AI Tools: Choose AI tools like IBM Watson, Google Cloud AI, or Amazon SageMaker for predictive analytics based on your specific needs and capabilities. Prepare and Analyse Data: Collect and preprocess your data using tools like Trifacta, and apply relevant predictive algorithms to uncover actionable insights. Implement and Optimise: Deploy your predictive models, monitor their performance, and continuously improve them with platforms like H2O.ai to enhance customer engagement and marketing ROI. Cambridge Marketing College http://marketingcollege.com Neil Wilkins Online https://neilwilkins.online/category/metaverse-marketing/

"If the culture of an organization does not address the differences in how different age groups think, work, and communicate, then business goals of the organization will not be met." Janet Granger. Janet talks to Neil Wilkins in this episode of the Neil Wilkins Podcast, as they discuss taking the perspective of a different age group, respect and uncovering innovation and opportunity. Janet's research and books explore how to close the generational and digital divide, by empowering Millennials, GenX and Boomers in the workplace. Her upcoming book helps us to understand the younger workforce, what motivates them and what makes them tick. Connect with Janet Granger http://janetgranger.com and for free online mentoring and coaching for early-career marketers, visit Marketing Career Mentor http://marketingcareermentor.com More episodes like this at Neil Wilkins Online https://neilwilkins.online/category/marketing-career/ Subscribe to the Neil Wilkins Podcast on your favourite podcast streaming servi

AI Agents for Customer EngagementDiscover the power of AI agents in transforming customer engagement and satisfaction. This webinar will delve into how AI-driven chatbots and virtual assistants can streamline customer service, personalise interactions, and enhance user experiences. Explore real-world applications and provide actionable insights for integrating AI agents into your marketing strategy. AI agents are software programs that use artificial intelligence to perform tasks typically requiring human intelligence. This includes natural language processing, learning from data, and making decisions. For more content like this visit Neil Wilkins Online https://neilwilkins.online/category/metaverse-marketing/ Subscribe to the Neil Wilkins Podcast https://podcasters.spotify.com/pod/show/neilwilkins For AI Marketing courses and certification, visit Cambridge Marketing College http://marketingcollege.com

3-time USA Memory Champion, John Graham, discusses with Neil Wilkins how he forever released his panic attacks and chronic anxiety. With a focus on releasing emotions rather than obsessing with thought or mindfulness techniques, John has transformed his own life as well as those of countless others. Neil and John explore deep concepts including heart coherence, leaning into feelings and vulnerability. To connect with John and for more information, visit https://releasepanic.com/free ReleasePanic for a free video on How to Release Your Anxiety, Forever. More content like this at Neil Wilkins Online https://neilwilkins.online/category/mindful_living/ Subscribe to the Neil Wilkins Podcast on your favourite podcast service https://podcasters.spotify.com/pod/show/neilwilkins

In this webinar for Cambridge Marketing College, Neil Wilkins explains why it's vital to become a carbon literate marketer. The College runs a monthly carbon literacy and marketing sustainability training day http://marketingcollege.com/events which is accredited by the Carbon Literacy Trust.

“Only 3% of press releases actually work.” Says PR guru Mickie Kennedy, founder of eReleases, in this conversation on the Neil Wilkins Podcast. Neil and Mickie discuss the process of engaging with journalists, what they are looking for, how to anchor a story, hyper-targeting, AI for writing press releases, and more. For free PR resources, check out eReleases http://ereleases.com/plan More content and episodes like this on your favourite podcast service at Neil Wilkins Podcast https://podcasters.spotify.com/pod/show/neilwilkins

Paul Wiseall from TEDx, explains the power of story-telling and how all of us have a story we can share, even if we think we'd have stage fright or a story that would not interest anyone. Connect with Paul Wiseall on Linkedin https://www.linkedin.com/in/paul-wiseall/ Find out more about TEDx Bristol https://www.tedxbristol.co.uk Subscribe to the Neil Wilkins Podcast on your favourite podcast service https://podcasters.spotify.com/pod/show/neilwilkins

Dr Bo Bennett joins Neil Wilkins to discuss how modern social psychology is impacting marketing and working in alignment with AI to drive positive change. Neil and Bo discuss amongst other topics, cognitive bias, gender stereotyping and profiling in AI, to uncover things to consider when adopting human and social psychology principles in marketing strategy and tactics. Check out Bo's work (businesses) http://archieboy.com (books) http://bobennett.com Subscribe to the Neil Wilkins Podcast on your favourite podcast service https://podcasters.spotify.com/pod/show/neilwilkins More content like this at http://neilwilkins.online Neil Wilkins Online

Purpose Driven Marketing is the topic Neil Wilkins discusses on this episode of the podcast, with Abb-d Taiyo, co-founder of Driftime® http://driftime.media Neil and Abb-d talk about radical transparency, market disruption, how to talk about sustainability without talking about it, and gaining external, third party validation as a vital component of the journey. Subscribe to the Neil Wilkins Podcast at https://podcasters.spotify.com/pod/show/neilwilkins

Neil Wilkins discusses What is Wellbeing as part of Cambridge Marketing College's professional and personal development series of webinars for marketers. "Wellbeing is the state of being comfortable, healthy, or happy." - Oxford Dictionary Wellbeing encompasses physical, emotional, mental, social, and spiritual health. It’s essential for a balanced and fulfilling life, impacting productivity, creativity, and overall satisfaction. The World Health Organization (WHO) defines wellbeing as "a state of complete physical, mental, and social well-being and not merely the absence of disease or infirmity." Impact of Wellbeing on Marketing Professionals Physical Wellbeing: Reduces stress and burnout, improving energy levels and focus. Emotional Wellbeing: Enhances emotional intelligence and interpersonal relationships. Mental Wellbeing: Boosts creativity, problem-solving abilities, and resilience. Social Wellbeing: Strengthens teamwork and communication. Spiritual Wellbeing: Provides a sens

Listen to Neil Wilkins introduce the Mindful Collective and its website and how you can use it for free, to uncover your purpose, the value you bring to your customers and colleagues, and how to can craft a professional lifestyle that has true meaning. For more content like this, visit Cambridge Marketing College and the webinar series http://marketingcollege.com/events

Naomi-Rose Everly is an Expert LinkedIn Profile Writer and Strategy Coach, who has spent the last 12 years helping people position themselves as the ‘go to’ expert within their industry and structuring their business so prospects come to them pre-sold and ready to buy. She is the founder of TheProfile.Company and author of Magnetise Your Expertise on LinkedIn, What to Put on Your LinkedIn Profile and Grassroots to Green Shoots. Neil and Naomi-Rose discuss building your profile, consistency in thought leadership topics and how to work with a wider team to create sales opportunities from Linkedin. This episode of the Neil Wilkins Podcast is for you if you've yet to leverage full value from your Linkedin profile. For more episodes like this, subscribe to the Neil Wilkins Podcast https://podcasters.spotify.com/pod/show/neilwilkins http://www.theprofile.company/scorecard Answer 18 questions and discover where your business might be falling short, and how, with a little attention you can begin to make Link

Webinar - Rule of Thirds - by Neil Wilkins at Cambridge Marketing College http://marketingcollege.com/events “Three. That’s the magic number. Yes, it is. It’s the magic number” De La Soul “In nature, things occur in threes. When was the last time you saw a four leaf clover? In photography and art we see countless examples of how division of a scene by thirds, provides a visual balance and comfort. And so it is in social networking, where balancing the 3 core content elements, provides a simple yet highly powerful flow of engagement.” PERSONAL - Add personality to your marketing: One third of everything you publish should be about getting to know you. You being yourself, your team, your company or your brand. The clue is in the word ‘social’. The more you can make it personal and about people, the more effective this third. It’s vital in both service and product driven organisations that the people behind the organisation are seen by the audience as real, authentic and true. POINT - Inform, educate and en

Consumer Packaged Goods (CPG) expert, Kathy Galloway talks to Neil Wilkins about the correction that CPG and FMCG marketers are currently working through and the value that this correction can bring to all marketers. Kathy and Neil discuss, building customer relationships, the value of brand beyond simply product, the customers' decision making process and how emerging technologies, influencers and supply chains are impacting marketing strategy and tactics. Kathy If you are working in marketing in any sector, this briefing is important for you. Connect with Kathy https://www.theclaritywizard.com/ and through LinkedIn https://www.linkedin.com/in/kathygalloway/ Subscribe to the Neil Wilkins Podcast https://podcasters.spotify.com/pod/show/neilwilkins More content like this at Neil Wilkins Online http://neilwilkins.online