Influencer Entrepreneurs With Jenny Melrose

Back in the “olden days” of blogging, we could count on getting tons of free traffic from Pinterest and Facebook. That traffic turned into revenue through ads, affiliates, and selling our products. However, this is not the olden days of blogging, and things have changed drastically. Facebook no longer shows your content to the majority of your audience, and Pinterest has become more of a “pay to play” platform. So, what’s a blogger to do? How can you have a successful blogging business without that free traffic from Facebook and Pinterest?I’m super excited to have Jillian Leslie back on the podcast this week to talk about examples of revenue streams for bloggers as Pinterest traffic is now so much harder to come by.Grab the Pitching Guide.Read more Here.

It’s no surprise to any of my listeners that Instagram is my favorite platform these days. But even with it being such a great platform, it can be hard to stand out Instagram with so many other bloggers and influencers in the space which is why we're diving into how to stand out on Instagram.So how do you stand out on Instagram? I am thrilled to have Dana Bowling on the podcast today to do a deep dive into all things Instagram, and how she helps online business owners create an IG account that stands out from the crowd. Dana is a former casting director in Los Angeles who specializes in helping online entrepreneurs create a stand-out brand identity for their businesses. Grab the Instagram Engagement GuideRead more HERE

If you’re an online entrepreneur, chances are you may have subscribed to the hustle culture so prevalent today. In today’s podcast episode, we will talk about why hustle culture is toxic and how you can thrive in business without it. Emily Thomas is an energetics advisor, swimsuit designer, and business educator. She works with high-level entrepreneurs to help them create a life they love. Emily’s background is in medical sales, a work culture that is known for being cut-throat. She was one of only six women in her entire division, and she was expected to set records and break them. And she believed that was how it had to be. Hustle more to be successful. She started her swimwear brand, Sundari Swim, when she felt utterly disconnected from herself. Her goal was to build confidence in women who seem to have everything on paper but feel empty inside. When her swimsuit models started asking her for help, she stepped into the world of business coaching and consulting. “We can hustle all day and be worth a million

If you’ve ever listened to this podcast, you know that I love Instagram. I love teaching you how to use Instagram, I love interviewing guests about Instagram strategies, and I love using Instagram personally. I have tons of episodes on Instagram that you can go back and listen to, but today, I want to take a bit of a different route. Today, I want to talk to you about how to create Instagram Story ideas for business. Let me start by asking you a question- when you do Stories on IG, are you telling a story, or are you scrapbooking?If you aren’t sure how to answer that question, stay tuned! Grab the  IG Engagement GuideRead more HERE

If you have been hesitant to step into creating video for your business, I think today’s episode will convince you that the time is now to create video content. As we head into 2022, video will be more critical than ever. But creating video content isn’t enough; you need to create video content that sells. And my guest today will teach you how to do that. Breonna Queen is an award-winning content creator, and she teaches entrepreneurs how to create video that showcases their personality, and that sells. I love Breonna’s “getting started” story. She set up a social media consulting business. To help one of her clients optimize his YouTube channel, Breonna started her own YouTube channel, strictly for research purposes. 7+ million views and over 85K subscribers later, and the rest, as they say, is history. Grab the Instagram Engagement Guide.Read more HERE.

Did you know that there are an estimated 600+ million blogs online today? Some of those are blogs that started way back when I started my first site, and they have the benefits of being early adopters of Pinterest and Facebook back when those platforms drove tons of traffic to your blog for free. But it’s 2021, and Facebook is no longer a blogger’s best friend. Pinterest is still a great option, but more and more, you have to “pay to play.”Can you still stand out in today’s online market if your audience isn’t in the millions or even the thousands? Yes, you can! And today, we are diving deep into how to market yourself to any size audience with Bree Pair. Grab your Email List Growth Guide.Read more HERE.

What if I told you that you could stop overworking and underearning? Have I got your attention yet?In this episode, we will dive into how to turn ideas into action with a fun ritual instead of spinning your wheels and feeling like you are getting nowhere. Linsi Brownson is a life and business coach for creatives. She helps ambitious creative people have more time, freedom, money, and joy in their lives and work. Grab the Mastering Overwhelm Guide.Read more HERE.

Do you ever feel like Instagram is a waste of time for your blog? Do you figure that if it’s not driving traffic to your blog, it’s not worth your time and energy? I get that. But today, I want to show why Instagram matters for bloggers and how to use it to its fullest so that it can impact your business. I started my original blog in 2009. Instagram wasn’t even in existence at the time, and as it came on the scene, I wasn’t fully convinced that I needed to spend any of my limited energy on it. When I finally got on the platform, I could not figure out the purpose of it. All of us OG bloggers were used to being able to drop links to our blog on Facebook, Pinterest, and Twitter. Those links drove traffic, and traffic is what we needed. Instagram didn’t have the capability of leaving a direct link, so we all figured, why bother?That was all back in 2021. We’re now 12 years past that, and Instagram is more important than ever. But if you don’t know how to use it, it will still be frustrating for you. Grab your I

In order to have a successful business, you need to have certain things in place in your life. The best place to begin is by establishing good habits. The habits of successful people is a well-researched topic that can tell us so much about how to best set up our life for success.If you missed the last episode, please go back and listen to it, either before or after this one. It goes along with today’s topic perfectly. My guest to discuss how to set up habits that will lead you to greater success is Sophia DeSantis, creator of Veggies Don’t Bite, a health and wellness site. Sophia is a health and wellness expert, a plant-based recipe creator, and she focuses on helping people feel empowered instead of overwhelmed when it comes to health and wellness. Grab the Mastering Overwhelm Guide HERE.Read more HERE.

Has the stress of the past year caused your brain fog to grow increasingly worse? Is brain fog affecting the way you’re able to operate in your business? If so, pay attention! Because today, I am speaking with Tanessa Shears about how to get rid of brain fog so that you can be more successful in your business and in your life.Tanessa is a health consultant who works specifically with entrepreneurs. She has found that as our businesses grow, the first thing we take off of our plates is our own health. Work hours start to bleed into personal hours, we start to maybe give up some sleep to do more work, and our food choices are made more out of convenience than what’s good for us. When all these factors come together, they create a perfect storm of inflammation. And then you find yourself unable to think clearly and unable to do your best work, even though you’re literally giving it more hours than ever. Grab the Mastering Overwhelm Guide HERE.Read more HERE. 

Overcoming imposter syndrome is not something that happens overnight but with Faith Mariah's unique take on it, we can get that much closer to overcoming it.Faith Mariah got her start in online business as the creator of Radical Transformation Project, a mental health blog that provided Faith’s full-time income for 3 years. The success of that blog led her to begin coaching bloggers in how to scale their own blogs into a full-time gig. Faith specializes in bloggers who are stuck in self-doubt/self-sabotage. She brings clarity to the issues bloggers face through her background in social work and mental healthcare. Grab the Revenue Planning Guide.Read more HERE.

In this episode, we are jumping right into blogging tips for 2021. I want to provide you with the most relevant information available regarding the best advice for blogging right now. You will hear me mentioning the importance of having an email list in this episode, so you need to grab that now if you don’t already have my How to Grow An Email List guide. I will be giving you my 5 best blogging tips for 2021 and answering some of the most commonly asked questions. The great thing is that all of these tips can also apply to a podcast if that’s what you’re focusing on.Read more HERE.

After the year we’ve had, we as business owners could all use a refresh when it comes to our relationships with social media. I know that so many of you have been caught up in the trap of comparison and spending too much time mindlessly scrolling which is why we're diving into how to have a healthy relationship with social media as a business owner. You want to get out of it but don’t know how. So, you just feel burned out and want to delete the whole thing!Well, my guest today is here to share the best way to have a healthy relationship with your social media as a business owner. We talk about changing the way you view your platform, taking breaks, and how to flood your system with dopamine so you can come to social media in a positive headspace. Dr. Caroline Addington is a former engineer and neuroscientist who has refocused her time and talents onto all things Instagram and organic marketing. She helps coaches and online service-based entrepreneurs fill up their client roster and their programs on Ins

Over the last few years, conversations about the gender and racial wealth gap have been popping up more and more frequently. For many of us, these topics are a huge part of our lives and lead us into a place of financial overwhelm.In today’s episode, my guest talks about these gaps, how not to become overwhelmed by them, and how to dismantle the gaps one layer at a time. Anwin Mbah is a business wealth strategist and is the founder of Wealth Fluency. Her goal is to help successful, driven women who are struggling with gaining control of their finances and obtaining financial independence. Ultimately, Anwin wants to see women have more freedom, fun, and time with their families. Read more HERE.

The key to building a business online these days is authenticity. People want to know who you are before they listen to what you have to say. In this episode of the podcast, we will dive deep into how to level up your business by unlocking your audacity and authenticity.My guest, Erin King, is a best-selling author, a 3-time entrepreneur, a podcaster, and a speaker. She is also the owner and founder of Socialite Media, a social media agency. Grab my Free workbook for Influencer Entrepreneurs.Read more HERE.

In today’s episode, we are talking about how the past year has affected programmatic advertising. Okay, I can hear you already- “Wait a minute, Jenny! What is programmatic advertising??”Are you confused? You might be surprised by how much you know about programmatic advertising without even realizing it. I have Megan Rafferty on the podcast to talk about her company, Newor Media, and how they serve the ad space. We talk about what programmatic advertising is, what size ads work well, why you should work with an agency, and the ad industry changes throughout some sites over the last year. Read more HERE.

Creating consistent content for Instagram can seem like such a burden if you don’t have a strategy in place. In this episode, we are diving into the four pillars that you need for Instagram content creation. These four pillars are something I continually come back to when I am doing Instagram audits with my clients. These four pillars will help you to categorize your content and utilize the tools within Instagram as you create that content and put it in front of your audience. If you have not taken advantage of my Instagram Engagement Guide, you need to grab it today. 

Finding realistic tips for time management as an entrepreneur who is also a mom can feel impossible. It feels like we are doing a million things at once and not doing any of them well. Today’s episode focuses on helping you find the balance between being a successful mom and a successful business owner. You will walk away with tips on establishing your time capacity, doing a time audit of your week, time blocking your workload, and a guide to help you as you become a high-performing woman. Read more HERE.Grab your Mastering Overwhelm Blueprint!

One of the hardest parts of running a business for many people is really narrowing down your sales messaging. Your sales messaging is absolutely key to getting the “yeses” you need from your clients. So what do you do? How do you attract your person without annoying them? How do you make sure you are using the right language? And why is it important? We’re going to be answering all of that and more in today’s episode with Kate Hore-Lacy. Read more HEREGrab your Mastering Overwhelm Blueprint!

My conversation with Kylie Hodges today will help you transition your money making side hustle into a full time business. It can feel overwhelming to think of transitioning from a side-hustle to being a full-time business owner. You might feel under-equipped. Hopefully, today’s episode will help you realize that you are the right person for the job and that your person is just waiting for you to step into the role. Kylie Hodges is a business coach who works specifically to help other coaches stop waiting on their business to build itself. She pushes them to make the money they want and create the impact that matters the most to them. Read More HERE.Get the Email List Growth Guide!