Author U Your Guide To Book Publishing

Did you know that what The Most Profitable Marketing Tool Most Authors Aren't Using? It's simple ... one word ... eMail An eMail list ranks as the Number One marketing tool, by far, when it comes to building a platform and selling a truckload of books. But most authors hate email because "I wouldn't know what to write about" or "I don't want to spam anyone." Publicity expert Joan Stewart has been using email for more than 15 years and swears it's her top revenue generator. Whether you write fiction or nonfiction, or you're only thinking of writing a book, join Judith Briles and Joan Stewart for a life changing book marketing hour on AuthorU-Your Guide to Book Publishing today. You will get a peek behind the curtain and learn why email marketing can be your secret power tool. You will learn: -How best-selling authors are using it. -Why small email lists are often much more profitable than big lists. -Why using Outlook, Gmail and other email providers to send your messages can get you in trouble with the la

This week's edition of AuthorU-Your Guide to Book Publishing is all about creating a book that sells. Joining Dr. Judith Briles is Michele DeFlippo, founder of 1106Design.com. Together, they will dive into the six essential requirements every book (and author) needs to succeed: • Careful editing • Compelling title • Informative subtitle (for non-fiction) • Back cover text with a strong pitch • Interesting cover design • Meticulous interior design Get ready for heavy content, plenty of info and an awesome idea on creating thumbnails for your Amazon posting. If you are online, it's time for AuthorU-Your Guide to Book Publishing with Judith Briles, The Book Shepherd.

You may hear about getting #1 on Amazon's ebook list ... but have you heard what strategies are behind getting that status and what steps need to be done to set it up? This week's show on AuthorU-Your GUide to Book Publishing with Dr. Judith Briles deep dives into it. Her guest is Ellen Violette, author of Sell More eBooks. -Learn the 3 phases and what to do in each for bestseller status. -Key tactics in creating bonuses for ebook launch. -Learn the differences with KDP and countdown. -Tips for jump starting an ebook bestseller strategy. -Action steps for successful ebook launch. -And much more. Another excellent hour on uthoruU-Your Guide to Book Publishing.

Both Newbie and Oldie authors continue to make the same publishing mistakes: they rush to publish. The Newbies don't know any better; the Oldies should. In today's AuthorU-Your Guide to Book Publishing, Dr. Judith Briles and award winning book and cover designer Nick Zelinger will deep dive into how to avoid the major taboo for all authors-the RTP Syndrome. Guaranteed, it's the kiss of book death. You will learn: -Critical questions every author should be asking self before jumping into publishing. -What gets an author into deep doo-doo when publishing a book. -Love it when a #book designer reveals insider tips to make your book soar in eyeball appeal. -Essential steps to take in book publishing that separates #authors from the the DIYers. And so much more. Another great show with Judith Briles, The Book Shepherd and AuthorU-Your Guide to Book Publishing.

Judith Briles and AuthorU-Your Guide to Book Publishing welcome back Mark Coker, the visionary and CEO of Smashwords.com. As usual, Mark is unscripted on what's going on in publishing, ebooks and marketing. They will unravel: -Why #ebooks hit have the brick wall. -How to tap into the rich library ebook world. -What the long shadow of Amazon for authors is and why you should now avoid KDP Select, Kindle Unlimited. -Today's new virtual bookshelf and how it enhances author success. -Essential best practices for getting your book to shine. -New ideas to get older books new marketing juice. And, of course, much more. Another great hour with AuthorU-Your Guide to Book Publishing and host, Dr. Judith Briles,The Book Shepherd.

How would you like to create a really successful book? Or turn all your blogs into a book? Or what the essential keys are to long term success? If yes, you want to listen in as Dr. Judith Briles hosts Nina Amir, the Inspiration to Creation Coach. - What you need to be successful. -How to create a book that sells. -What is the Author Attitude. -Why writing a book in one month is totally possible. Another great show with Judith Briles, The Book Shepherd on AuthorU-Your GUide to Book Publishing.

What author doesn't want to sell a few truckloads of books within one month! Her guest for this show interviewed 27 authors who had sold over 1,000 books each within a 21-day period of time. If you want to know what they did; what worked (and didn't). You get 27 authors, book marketing experts ad savvy digital marketers who all responded to Ryan Mendenhahll's question, "How would you sell 1,000 books in 21 days?" On the show for the 29th, Judith's guest is Ryan Mendenhall, creator of the Book Marketing Summit and himself, a bestselling author. Judith promises: you don't want to miss this. Learn: Secrets of how to create book truckload sales from those who do it. -How to partner with others to push your book fast. -Why gathering kudos and praise enhances book sales. -Why the author's mindset is critical to book selling success. -Why and how to fine-tune author and book message to hook the buyer. And so much more. Another great show with The Book Shepherd, Dr. Judith Briles on AuthorU -Your Guide to Book

Social Media can poop any author out. Today's show is all about bringing the sizzle back ... or getting it started in the first place. We will start from scratch; re-embrace what you should have done in first place; jump into the big three and then hit hard on what makes sense in marketing and gulp, advertising. In this session of AuthorU-Your Guide to Book Publishing, The Book Shepherd, Dr. Judith Briles will guide you through a variety of tips to keep authors through the ever changing maze of social media. You will learn: -What to do about Facebook and why you should care about "insights" ... -What's the big deal about boosting anything. -What's hot in Facebook goups, ads and boosts. -What's a custom audience and how to create yours. -Get the 6 hot steps to be successful using social media. And much more. Another great show with AuthorU-Your Guide to Book Publishing.

Are you writing anything that has a story in it? How about dialogue? If so, you want to listen closely to Focus on Dialogue--and it's critical for both Fiction (of course) and nonfiction. The things that characters and interviews for NF say or don't say are often the deal-breakers, the clues to out comes and so much more. Have you ever wondered--if only someone had told me ... Guess what? They usually do. On the show for the 22nd, Judith's guest is Mara Purl--author, actress and host of a drama radio show that was widely popular on the BBC. Judith promises: you don't want to miss this. November is write a novel or nonfiction book in a month ... this is PERFECT to set the stage. Learn: -What is sub-text? -Why do so many NOT say what they mean? -What are the circumstances and how does the writer show what's happening? You are going to get a detailed explanation with examples and techniques for enriching and enhancing the dialogue in your fiction, your scripts and your narrative non-fiction. So Hot! Anothe

Publishing predators are everywhere. In your midst, under the rocks, at book publishing and writing conferences. Everywhere. Scams. Complaints ... all out to get your money. In this session of AuthorU-Your Guide to Book Publishing, The Book Shepherd, Dr. Judith Briles will guide you through a variety of tips to keep authors out of publishing trouble. You will learn: -How to identify publishing predators. -How to get out of contracts with them. -What techniques they use to upsell you. -Why you should avoid the majority of pay to publish companies. And much more. Another great show with AuthorU-Your Guide to Book Publishing.

You've got a great idea, a concept, a box full of notes and tips ... you name it ... there's a book in there. Who is going to get it out so others know your amazing thoughts; those concepts; the solutions that will ease the pain of millions or entertain and delight those looking for an escape? It's a good question. Are you going to be the writer ... or do you need some help? Today's show is all about thos behind the scenes writers--the "ghosts" who take your ideas and get them in the reader's format. Master blogger and ghost writer Tammy Bleck joins Dr. Judith Briles today on an eye-opening, thought-provoking and fun show with AuthorU-Your Guide to Book Publishing. You will learn-- -What is ghostwriting, exactly? -Can it be lucrative for the writers ... and how about the "author"? -If you are a writer, how do you break into it? -How many different types of ghostwriters are there? -What are the difficulties involved in ghostwriting that an author should be aware of? -Do ghostwriters and authors need contra

Dr. Judith Briles reveals more publishing and book marketing AHAs and Mistakes that too many authors make ... and how to fix them is this edition of AuthorU-Your Guide to Book Publishing. The Book Shepherd will deep-dive into endorsements, how to set up pre-sales, gather reviews and so much more. It's just you and Judith--listen and learn as she identifies the pitfalls that you will encounter and how to get yourself out of them when you hit them ... better yet, HOW TO AVOID authoring and publishing snafus and mistakes that can cost you huge amounts of money and suck your energy. Your take-aways include: -What endorsements count; how to get them; and which to avoid. -Tips for Amazon pages. -Tips for setting up pre-sales and how to gather them. -The secret sauce of Author Central on Amazon. -Key components that every author needs to start out on his or her publishing journey. -Great ahas that will add to your book marketing mix. -What every author should be immediately adding to their social medial profile

It's a happy dance --or is it -- when you start down the publishing path? If you are like most authors, you are going to make mistakes ... we all do. Some of you will make a lot--others, just a few. Beginning with this edition of AuthorU-Your Guide to Book Publishing, The Book Shepherd Dr. Judith Briles is going to identify 11 mistakes that are repeated day-in and day-out with authors ... Newbies and Old-Timers. It's just you and Judith--listen and learn as she identifies the pitfalls that you will encounter and how to get yourself out of them when you hit them ... better yet, HOW TO AVOID authoring and publishing snafus and mistakes that can cost you huge amounts of money and suck your energy. You will learn-- -11 Mistakes to avoid pronto when it comes to publishing and authoring. -Tips for correcting mistakes and repairing publishing wounds. -Key components that every author needs to start out on his or her publishing journey. -Great ahas that will add to your book marketing mix. -How to get reviews for

You've got a book ... now, where should it go to get into the hands of your SuperFans ... your readers-to-be? The library should be at the top of your list. Today, Dr. Judith Briles, the host of AuthorU-Your Guide to Book Publishing, will explore a variety of avenues in Libraryland. With her is Amy Collins, book marketer who knows how to reach the magic portals of libraries. You will learn-- -Why Libraries? -Are they really worth it? -What is going on with eBooks in libraries? -How do they make money for publishers? -The Best way to approach your local library. -How to grow “out” from your hometown success. Another great show with The Book Shepherd, Dr. Judith Briles and AuthorU - Your Guide to Book Publishing.

One of the major jobs of an EDITOR is to make your words the star ... and that means YOU. There are critical steps to take now: Q: Should a book be edited? A: Are you breathing? Q: What kind of editing should a book have? A: There are a variety of edit styles and methods--most likely, you don't need them all. Q: How much does editing cost? A: What type of editing do you need? Q: How many edits should a book have? A: Most likely, less than the number of fingers on your hand. Q: When should a book be edited? A: When would you like to have your work come together and make you shine? Your take-aways include: 1. The importance of clarity in one's writing 2. Make it flow 3. The basics: spelling, grammar, punctuation, subject-verb agreement, etc. 4. Keeping the reader's attention. Write for the reader. Of course, if you're independently wealthy and don't care about book sales, then be completely self-indulgent, by all means. 5. Why you need an editor. 6. WHo should be the editor -- it's not your Mom and it's not

Authors may not know that they need Pinterest, but they do! Book Marketing guru John Kremer joins Judith Briles with 7 awesome reasons why authors need to get on the Pinterest Train pronto. -How to create the right Boards and make them grow fast. -Why Pinterest is the single best selling tool on the Internet. -Savvy tips on how to create massive repins. -Why creating a public Board delivers a huge return to authors. and of course, much more ... Get ready for another fast-moving show on AuthorU-Your Guide to Book Publishing.

Fiction authors unite (and nonfiction authors too!) ... this show is for you. Judith Briles has Mark Stevens as her guest today. He is the Denver-based author of the Allison Coil Mystery Series—Antler Dust, Buried by the Roan, Trapline and Lake of Fire, which comes out next month from Midnight Ink. Trapline won the 2015 Colorado Book Award for best mystery. Today we will focus on CHARACTER DEVELOPMENT. You will learn: -Understanding your protagonist and understanding your narrative begins with exploring your point of view and attitude about the world. -Understanding other points of view. -Both the simplicity and complexity of the protagonist. -Characterization:knowing your protagonist and what challenges and tests will determine if they are put together in the correct manner to manage what the world throws at them. All story tellers, get ready to learn from a master of fiction with Dr. Judith Briles on AuthorU-Your Guide to Book Publishing.

Authors need websites. Your critical online business card that is your branding, your voice, your YOU.The answers are here in this offering of AuthorU-Your Guide to Book Publishing with The Book Shepherd, Dr. Judith Briles and her guest expert graphic designer Nick Taylor. With his background as an author, website designer and ebook formater, you get a triple whammy today. What MATTERS on your website? It's a critical question to get the answers to. You will learn ... -Key elements to a hot website. -Get ideas to revamp what you currently have. -Tips for goosing your SEO rankings and the Google Gods. -Latest on mobile website optimizing. -New Platform options to use. -Everyday mistakes to avoid. and of course, much more ... Get ready for another fast-moving show on AuthorU-Your Guide to Book Publishing.

Sell Your Books to Non-Bookstore Buyers ... that are Non-Returnable Every year, more books are sold to buyers in market segments outside of bookstores than are sold in bookstores. And they can be sold more profitably, in large quantities and on a non-returnable basis. These include buyers for discount stores, warehouse clubs, corporations, associations, schools, the military and many more. Are you getting your share of these sales? In this show, you will discover how to find new markets for existing titles, locate new users for your existing information, find how to re-purpose your basic information and increase your sales and profits. Joining Dr. Judith Briles on AuthorU-Your Guide to Book Publishing is Brian Jud, a partner in The Premium Book Company and author of How to Make Real Money Selling Books. Your take-aways this hour included: -Where and how to find prospective buyers in each segment, and how to make sales presentations and negotiate profitable sales. -What is the definition of special sale

Your book is coming. Your book is limping along. How are you going to shout it out? By yourself ... or are you going to bring in a publicity specialist? Today's author needs to know what's working in publicty; how to get it; when to avoid it; what to do when an interview goes sour and so much more. The answers are here in this offering of AuthorU-Your Guide to Book Publishing with The Book Shepherd, Dr. Judith Briles and her guest expert Julie Schoerke, CEO of JKS Communications, specializing in books and authors. What MATTERS between the Covers of Your Book are critical to your content! You will learn ... -Key elements to a successful publicity campaign. -What to accept and what to reject in interviews. -What you need in a media kit to extract journalists and producers. -How to self-correct an interview on the spot. -The top mistakes that authors make in interviews. -What social media you need for different genres. and of course, much more ... Get ready for another fast-moving show on AuthorU-Your G