Her Ceo Journey

Business owners are told we can’t have it all. You can’t give back and increase your profits. You can’t devote your attention to your customers and take good care of your employees. You can’t have a socially-driven business that actually makes good money. Right? Wrong. The truth is: your business can do it all. You can be a force for good and still grow your profits. All it takes is a little extra strategy and dedication. No one knows that better than Kim Fuller, a social entrepreneur who made it her mission to work exclusively with clients who are making a positive difference in the world. In our chat today, Kim talks about her journey as a business owner, how she infuses social impact into every aspect of her work, and what it took to improve her company’s revenue by 175%. You’ll learn the importance of creating a bottom-up budget, why it’s crucial to get your team inspired by your goals, and what it takes to become B-corp certified. About my guest:Kim Fuller is the founder and CEO of Phil, a Montreal-based

Why did you start your business? Were you motivated to make more money? Were you eager to explore a new career path?Or were you driven by a powerful purpose? If you built your business with the goal of creating positive change, becoming a certified B-Corp could help you on your mission. B-Corp companies are businesses founded on a larger purpose. They’re businesses that care about their impact. And we’re not just talking about the impact of a single product or service. We’re talking about the way your business is run, how you treat your employees, and how you impact the communities you serve. Today, I sat down with Carla Heim and Kasha Huk, two B-Corp experts who’ve made it their mission to spread awareness about B-Corp and encourage interested entrepreneurs to undergo the certification process. In our conversation, you’ll learn what a B-Corp is, how you can become B-Corp certified, and why socially responsible businesses are actually more likely to make a profit.  About my guests:Carla Heim is the senior adv

There’s one tool every entrepreneur needs to maintain growth and success. It’s not a special skill or an expensive product or even a team of amazing people. It’s accessible to everyone—at any time. The tool is simply the willingness to keep learning. After creating 100 episodes for this podcast, I’ve learned an enormous amount about what it takes to succeed in business while also creating a powerful social impact. But what it all comes down to is learning. Staying open to new ideas, furthering your knowledge on certain topics, and taking advice and lessons from your peers and mentors is critical to business success. I’m so grateful for all the incredible things I’ve learned from my guests over the course of 100 episodes, and I hope you’ve learned a lot, too. If not, it’s never too late to start! In today’s episode, I’m outlining the top five episodes that helped change my understanding or perspective on business and finance. In this episode I share:➤ The origin of the podcast (1:08)➤ What I’ve learned curatin

When you think about your business’s impact, you’re probably focused on the services or products you provide. But that’s not the only area where you have the power to make a difference. How you brand and market your business matters just as much as what you offer your customers. No one knows that better than Sian Conway, an ethical marketing strategist and founder of Ethical Hour, who’s changing the way businesses think about their growth strategies.By adopting ethical marketing practices, you can serve your customers better, increase your social impact, and boost revenue. In our conversation today, Sian breaks down the importance of ethical marketing and shares her strategies for appealing to customers, effectively giving back, and meeting your financial goals. You’ll learn how to set smart goals, how to evaluate your business’s sustainability efforts, and how to get started with giving back in your business. About my guest:Sian Conway is an ethical marketing strategist and the founder of Ethical Hour, a glo

Does your business have a global impact? No matter how small your operation is—or how local—you have the power to make a difference on a global scale. You don’t have to change your mission, your customers, or even your location. You just have to be intentional about what you do with your time and money. That’s what Stacey Kehoe realized when she started her company nearly a decade ago with a goal to give back. Today, her company is 20% finished with their goal of giving 1 million days to combat global inequality. In our conversation today, you’ll learn About Stacey’s background and how she balances profit and impact in her business. You’ll also gain insights on how to analyze your finances, why it’s important to set ambitious goals, and how to encourage your team to get excited about giving. About my guest:Entrepreneur and marketing expert Stacey Kehoe is the founder of Brandlective, a digital marketing agency based in London. Originally from New Zealand, Stacey worked in the travel industry with a handful of

Have you ever thought of your business as one single domino in a long line of dominos? No matter how it might feel, the truth is that your business doesn’t operate alone. Your company is part of a larger ecosystem and economy, one that thrives on mutual support and generosity. That’s how CEO Helen Campbell runs her company. She believes in compassion and kindness over profit and bottom line. That’s why she created a circular economy of giving within her company, one that has a global reach. In our conversation today, Helen talks about her business philosophy, healthcare background, and financial goals. As you listen, you’ll learn how great leadership can help empower employees to do their jobs better; why small impacts make a massive difference; and how to balance financial success with achieving the UN’s sustainable development goals. About my guest:Helen Campbell is the CEO of Knox Audiology in Melbourne. A former nurse and lover of travel, Helen eventually moved to Australia where she began working in a me

How can you create a company culture that prioritizes giving back? After all, it’s hard enough to build a positive company culture, let alone one that centers around helping others. However, with the right attitude and resources, it’s completely possible. That’s the thinking that fueled entrepreneur and former nurse Victoria Sylvester to develop and scale her company. The first thing Victoria did to lay the foundation for a culture of giving was to put her employees first. Creating a people-centered business helped her employees feel empowered to give back.  Today, Victoria and I discuss her people-first mentality and the road that led to her becoming a CEO. You’ll learn why profit and loss isn’t the end-all-be-all when it comes to business success; Victoria’s philosophy on delivering value in business; and how to give back as part of your daily operations. About my guest:Victoria Sylvester is the CEO of Acacia Training, a UK company that provides specialized educational training to people in the health and w

Every small business needs help. Some business owners need financial assistance, some need resources and exposure, and others need mentorship. But no matter how much help you need, you always have room to give, too. Because at the end of the day, the small business ecosystem can only thrive when small businesses help each other. That’s part of business coach and philanthropist Jody Johnson’s ethos. She knows small businesses are the backbone of the economy—and small business owners need support. In our conversation, we discuss how Jody transitioned from the medical field to the business coaching world, her philosophy on giving, and how she got involved with B1G1. You’ll learn how small impacts can go so far, why cash flow projection is the key to stability, and why women entrepreneurs have an edge when it comes to giving. About my guest:Jody Johnson is a business and executive coach at ActionCoach in Miami, a global business coaching franchise dedicated to helping small business owners grow their operations.

Is giving back part of your company’s business model? If it is, great! If it’s not, what’s stopping you? Building social impact into your business may seem tricky, but it’s totally doable.All it takes is a willingness to try.  That’s what Aisling Graham realized when she started her promotional marketing agency over a decade ago. Giving back was a part of her personal life, but she wanted to make it part of her business’s mission, too. In our chat today, you’ll learn how Aisling took a profit-driven business model and turned it into a giving machine. She also shares her philosophy on creating change; why tiny impacts help turn the tide for good; and the cash flow strategy that helps her business stay profitable. About my guest:Aisling Graham is the founder of Over the Top Promotions, a boutique promotional marketing agency that provides branding merchandise to IT businesses looking to stand out. With a strong marketing background, Aisling started her company in 2008. Over the years, she’s steadily grown it in

When you’re building a company, it’s normal to have a lot of goals. You probably want to put out a high-quality product or service, create happy customers, and turn a profit. But you probably also want to make a positive difference in the world. So, how do you do it? Building a business that has a strong social impact comes down to the small choices. Think: where you source your materials, how you package products, and how you brand your company.You can give back and make a difference by being intentional about your business’s processes and operations. That was Judit Banhegyi’s goal when she purchased her skincare company from a local business owner. In our conversation today, we discuss Judit’s immigration story, how her personal health journey inspired her to become a business owner, and what her social impact goals are. You’ll learn how to create a new kind of customer loyalty program, what it takes to stay profitable when you’re small, and why it’s important to start giving back now—no matter how much mon

How can you create a positive social impact with your business? Making a difference might seem overwhelming, but it doesn’t have to be. In fact, it’s easier than you might think. You don’t have to change your entire business model to give back. And you don’t have to stop doing the work you do.You just have to commit to caring about a cause. That’s the philosophy that fuels entrepreneur Masami Sato’s global business movement. She realized you don’t have to do something drastic to make a big impact. You just have to be intentional with your time, money, and resources. In our chat today, Masami explains the revolutionary idea behind her business and shares how she got started as an entrepreneur. You’ll learn about the importance of giving back, why networking events are crucial to business growth, and how even the smallest changes to your operations can make a massive difference in people’s daily lives. About my guest:A longtime entrepreneur, Masami Sato is the founder and CEO of BUY1GIVE1, a global business giv

Is it possible to bounce back from near-bankruptcy in business? The short answer, of course, is yes.The longer answer is that it takes an incredible amount of persistence and strategy to recover from financial instability and become profitable again. That’s what Leslie Bradford-Scott learned when she brought her company back from the brink of bankruptcy. In our conversation today, Leslie and I talk about why she started her company at 49 years old, what led to her perilous financial situation, and how she scaled her business.You’ll gather insights on running a mission-driven business and pricing products correctly; learn how hiring a CFO and third-party logistics company can revolutionize your company; and discover why revenue isn’t the best metric of financial success. About my guest:Leslie Bradford-Scott is the founder and CEO of Walton Wood Farm, a company that makes bath and body products that have natural ingredients and funny messaging. After years of nighttime baths and experimenting with non-toxic bea

How do you maintain profitability in a business? You might think the key is simply to bring in more revenue than you spend. Or limit your overhead costs. Or hike up your pricing. Or widen your customer base. While all those strategies are helpful, achieving consistent profitability comes down to something much more fundamental. Specialization. To run a profitable business, you have to do something unique and do it well. That’s what Leslie Polizzotto has done with her business, The Doughnut Project. Instead of trying to mimic her competition or recreate a success story, Leslie decided to carve out her own unique niche. In my conversation with Leslie today, we discuss the career transition she made in her 40s, how she grew her business through influencer marketing, and what she did to survive the pandemic. You’ll learn the importance of regular financial analysis and review, why it’s crucial to price your goods correctly, and how communicating with your employees can lead to higher profit and retention. About m

How do you successfully transition between two entirely different career paths? There are a few smart ways, including taking time off or educating yourself. But one often-overlooked strategy doesn’t require making any big changes. It just requires combining your interests. That’s what Leeza Zurwick did when she transitioned from her job as a special education teacher to the CEO of a mission-driven company. In our chat today, Leeza and I discuss the power of starting a company in your forties, and how you can balance social impact with profit as a business owner. You’ll learn why it’s important to maintain multiple streams of revenue, how planning ahead financially can help you grow faster, and what it takes to persevere through tough times. About my guest:Leeza Zurwick is the CEO and founder of Happy Gut, a company that produces and sells water kefir products designed to help improve gut imbalances and issues. Leeza was a special education teacher for over 20 years before starting her company out of pure curi

When is the best time to start your own business?  Is it when you’re straight out of college, when you’re entering your first job, or when you turn 30?You may think the opportune time is when you’re early on in your career, but the truth is: it’s never too late to start your own business. That’s what Nita Tandon realized when she had an idea for a product that would revolutionize her life. Though Nita had already built a successful career in health and pharmaceuticals, she decided to switch gears and become an entrepreneur. Today, Nita and I discuss how she started her company, why she’s such a proponent of asking for help, and what financial strategies led to her success. You’ll gather insight on building a passionate audience, tweaking your product, debt for business growth, paying off debt, and becoming even more financially savvy. About my guest:Nita Tandon is the founder and CEO of Dalcini Stainless, a company that makes chemical-free stainless steel housewares. After working in nursing homes and the pha

How do you turn a business disaster into a successful new career? You need humility, resilience, and drive, but you also need something else:Passion. Passion for your business’s mission and the work you do. That’s what Laura Wright figured out when she paid off the debt from her failed real estate business, and decided to change course. Today, Laura and I discuss her entrepreneurial background, her business philosophies, and her approach to financial management. You’ll learn how to sell your services better, why long-term forecasting is helpful, and how listening to your intuition can make all the difference to your success. About my guest:Entrepreneur Laura Wright is the Master Coach and founder behind Epic at Sales, a program that helps women business owners improve their sales skills. Before starting her company, Laura worked in real estate buying, renovating, and selling properties. When the 2008 financial crash shuttered her business, Laura had to figure out a way to pay off her debt and rebuild. Now, sh

What does it take to turn a company saddled with debt into a profitable powerhouse? It takes patience, resilience, and careful planning, of course. But the most important quality is financial knowledge. That’s what real estate coach Kathleen Black realized when she became a 50% owner of a company drowning in debt. To pay off the company’s debt and start earning money, she needed to get her financial ducks in a row—and create a realistic growth plan. In our conversation today, Kathleen and I talk about her background, her approach to debt, and the financial lessons she’s learned. You’ll pick up tips on how to improve cash flow, how to get on the same page as your business partners, and what to do to build a five-year profit plan. About my guest:Entrepreneur, author, and speaker, Kathleen Black is one of Canada’s leading real estate coaches and trainers. She started her company, Kathleen Black Coaching, and Consulting, in 2015 after spending years in both real estate and coaching. Now, she mentors real estate a

In business—as in life—setbacks are inevitable.But it’s how you recover from setbacks that determine whether or not you’ll be successful.That’s what entrepreneur and author Cristy Nickel realized after she lost all her personal training clients during the 2008 market crash. After paying off her debt, Cristy had to start from scratch to rebuild her clientele, but within one year, she earned her first million dollars in revenue. Today, Cristy and I talk about failure, resilience, determination, and growth as an entrepreneur. You’ll learn how to face your biggest business fears, how to persist in the face of difficulty, and why it’s important to ask for help.  About my guest:Cristy Nickel is an entrepreneur, speaker, author, and the founder of Code Red, a nutrition program that helps people lose weight by eating real food. A longtime elite athlete, Cristy was the number two world-ranked boxer before becoming a personal trainer and celebrity nutritionist. Now, she coaches millions of people around the world on ho

How do you pick up the pieces when financial hardship hits your business? There’s no perfect answer, but one thing is certain. You need a hefty dose of humility and resilience to rebuild and recover.That’s what entrepreneur Keri Murphy realized after she was forced to shutter her business during the 2008 recession. Once she made the decision, Keri started reflecting on what went wrong with her business—and what she needed to change moving forward. In our conversation today, Keri tells me about her background, her successful business coaching company, and her experience getting back on her feet after declaring personal bankruptcy.You’ll learn why it’s important to acknowledge your mistakes as a business owner, how you can pivot your business during hard times, and why it’s so crucial to take a proactive approach to managing your business finances. About my guest:Keri Murphy is the CEO and founder of Inspired Living, a company that helps entrepreneurs harness the power of video to grow their businesses. Prior t

What does it take to become an effective leader and scale a company? It’s not money or authority or drive. It’s not even intelligence or skill. In fact, it’s something much more unexpected: emotional resilience. The degree to which you can bounce back from adversity plays a big role in your level of success in business. Kim Ades, an entrepreneur and business coach, knows this to be true. In our short and sweet conversation today, Kim breaks down the three perspective shifts that shape effective leaders. You’ll learn about the power of resourcefulness, why delegation is key to getting stuff done, and how to challenge your own beliefs. About my guest:Kim Ades is the President and Founder of Frame of Mind Coaching and JournalEngine Software, which helps companies make hiring decisions using simulation-based assessment software. Kim’s fascination with all things leadership and performance eventually led her to start Frame of Mind Coaching, where she advises business owners, C-suite executives, and company leaders