Sinopsis
If you want to write and publish a book ... if you want to know the latest in book marketing strategies ... if you want to know what tools an author should be using ... and if you want to be successful as an author, Author YOU - Your Guide to Book Publishing with Dr. Judith Briles ... Everything You Want to Know, But Didn't Know What to Ask is for you. You will hear about statistics, scenarios and strategies on what to do now! Judith features a variety of experts, besides herself, that are visionaries in publishing, book marketing experts, book design experts--anything that will get your book and YOU as the author--to the next, next level of success. Sometimes, it's one step at at time; others you will leap frog up the ladder. As The Book Shepherd, Dr. Judith Briles is in and each week. She will include publishing professionals that will reveal tips and secrets to the author's journey. If there is a book in you, then you will want to listen and learn each and every week.
Episodios
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How Authors and Writers can use AI 3-23-2023
24/03/2023 Duración: 55minIn my hands, I have a short book, “written” by ChatGPT 3 and “edited” by my guest Greg Jameson, eCommerce coach whose expertise is showing others how to become profitable with their online businesses, it’s an eye-opener. Titled Written by a Robot, Greg decided to experiment prior to our taping to see what could be done. Artificial intelligence, the trending buzz for 2023, is here. AI is in the rough stage. But as Greg said during our hour together, “Think of the clunky mobile phones that were carried around in a quasi-briefcase / satchel when they first arrived a few decades ago ... and how they evolved to today’s version.” AI is here .. it won’t be leaving. Your takeaways include: What AI can do for you today – - Research - Create a Book Outline - Create a table of Contents page - Creating Scripts for Marketing and Advertising - Take already Written Material and Breaking it up for Blogs - Creating Formulas - And of course, lots MORE. You are the master editor, telling it what you are looking for and wh
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Down with the Trolls-Sensitivity Editing, Part 2 03-16-2023
17/03/2023 Duración: 58minWill your book pass the mustard of the sensitivity and cultural critics? If it doesn't, your book and work can become dust. It’s time to choose our battles ... for me, I’m all for the author’s voice and imagination. Down with the trolls! In this episode of the AuthorU-Your Guide to Book Publishing podcast, host Judith Briles invites sensitivity and authenticity editor Barb Wilson to join in again for an enticing hour designed for your author success ... and keep you out of the writing doghouse. It’s Part 2 of our discussion on sensitivity editing and critics. A deeper discussion of books under attack. - Has sensitivity crossed the line and become censorship? - Revisiting the difference between sensitivity and authenticity editing? - Can your book pass the mustard of the sensitivity and cultural critics? Your takeaways include: - How to avoid editing mistakes and the critic trolls. - When to engage a sensitivity editor for your book and writing. - What Conscious language is and why is it relevant for writer
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Sensitivity Editing- Friend or Foe? Part I 03-09-2023
10/03/2023 Duración: 58minWill your book pass the mustard of the sensitivity and cultural critics? If it doesn't, your book and work can become dust. In this episode of the AuthorU-Your Guide to Book Publishing podcast, host Judith Briles invites sensitivity and editor Barb Wilson to join in for an enticing hour designed for your author success ... and keep you out of the writing doghouse. Your takeaways include: -How to avoid editing mistakes. -When to engage a sensitivity editor for your book and writing. -What Conscious language is and why is it relevant for writers -What the process of sensitivity or authenticity reading is. -When should a writer consider getting a sensitivity or authenticity reading? -Helpful tips in reading your own work for authenticity/sensitivity. Plus a lively discussion on books that have been insensitively edited. Tune in, you don't want to miss this episode of AuthorU-Your Guide to Book Publishing.
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Book Sales Beyond the Bookstore 03-02-2023
03/03/2023 Duración: 52minBook Sales Beyond Bookstores Are in Your Midst Would you like to sell books by the case? How about by a truckload? It’s not a pipedream ... you can become part of the special sales path that has the capability of soaring your book sales. Joining AuthorU Your Guide to Book Publishing podcast host Dr. Judith Briles is Brian Jud, author, book-marketing consultant, and president of the Premium Book Company. As the author of Beyond the Bookstore and How to Make Real Money Selling Books, he and Judith will deep dive into the wide, wide world of premium book sales—what they are; how to get them; and why you should. Your takeaways include: -What special sales are. -Identify how big the market is for non-bookstore sales. -What authors should do to prepare for selling in non-bookstore markets. -Tips for selling into the retail segments. -Why publishers should sell to non-bookstore markets instead of bookstores. -What the benefits are of selling to non-traditional, non-retail segments. -Why the selling process is
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Strategies to Build a Profitable Publishing Business 02-23-2023
24/02/2023 Duración: 58minCreate the Strategies for Building a Profitable Publishing Business. Joining AuthorU-Your Guide to Book Publishing podcast host Dr. Judith Briles is Mike Herman, entrepreneur and multi-award-winning author of 17 books. Mike Herman teaches authors how to go from broke to really rich by exploiting their untapped assets by using their IP. Takeaways include: -The real reason authors struggle and any artist or entrepreneur or that matter. -7 Ways of breaking through and avoiding cracking up. -Where is the real money in publishing and how do you get it? -Things to do and things to avoid if you want to have a profitable publishing business. -How to get your message out the fastest, loudest, and have it linger longer? -Pitch your books to SAM.org -You book contains a catalog of IP ... what’s in yours? Join in ... you will learn a lot! If you don’t want you and your book to be ignored, then the AuthorU-Your Guide to Book Publishing podcast is for you.
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Instagram and Tiktok 02-16-2023
17/02/2023 Duración: 58minSocial Media Revisited: Instagram and Tiktok It’s time to review your social media platforms? Should you be forgetting Facebook and focusing on something else? Like Instagram? It’s looking that way. Joining host Dr. Judith Briles on the AuthorU-Your Guide to Book Publishing podcast is social media expert Jules Marie. Did you know ... • Given the challenge of “beating the Facebook algorithm,” brands are focusing on Instagram, particularly IG Reels. • Instagram’s innovative and creative platform lends a unique voice to all brands. It seems every week they’re adding a new feature and using their creative tools, it increases the likelihood that your content will be viewed by more people. • Who enjoys creating Instagram Reels? In our upcoming podcast, hear why brands are focusing on using this creative tool to effectively reach and influence their fans and followers. Join in ... you will learn a lot! If you don’t want you and your book to be ignored, then the AuthorU-Your Guide to Book Publishing podcast is
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Author Smarts-Expand Your Writing Chops 02-09-2023
10/02/2023 Duración: 01h05minAre You Ready to Expand Your Writing chops? Can writers earn a living writing? That’s a YES from author and the founder of FundsForWriters.com, C Hope Clark. In this episode of the AuthorU-Your Guide to Book Publishing, she joins host Dr. Judith Briles and Hope Clark dive into author and writer success factors: • Why all writers should diversity their writing in earning a living. • Why and how writing contests can catapult a career, opening doors. • Why authors and writers must balance their left and rights brains—the business and creativity. • Why writing regularly is crucial–habits must be groomed. • Why taking the time to apply for grants is a good thing. • Why the “slow and steady” wins the race with a writer—success is slow. • Why it’s an essential to “convince” the judges when submitting for grants that they want to be you. You’ll come away with tips for expanding your writing chops. Join in ... you will learn a lot! If you don’t want you and your book to be ignored, then the AuthorU-Your Guide to B
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How to Build a Profitable Speaking Business 02-02-2023
03/02/2023 Duración: 58minHow to Build a Profitable Speaking Business Joining the AuthorU-Your Guide to Book Publishing podcast host Dr. Judith Briles is Bret Ridgway. He is an 8-time author including #1 bestsellers Mistakes Authors Make and ABCs of Speaking. His latest book How to Build a Profitable Speaking Business this Spring. This episode of the AuthorYOU-Your Guide to Book Marketing podcast focuses on the must dos and must haves to build a profitable speaking business. - What the #1 thing is that a speaker must have. - What topics should a speaker select to speak on. - What meeting planners want to see on your website. - What a Pocket Speech is and how to engage it. - What the Single Biggest Area Where Most Speakers Are Weak - What to do with questionable Event Promoters. Join in ... you will learn a lot! If you don’t want you and your book to be ignored, then the AuthorU-Your Guide to Book Publishing podcast is for you. Host Judith Briles has lots to share in this episode of the AuthorU-Your Guide to Book Publishin
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Branding, Logos, Electonic Press Kits 01-26-2023
27/01/2023 Duración: 58minAuthor question for 2023 ... What’s in your brand wallet? Has your branding and influence stalled? Multiple award-winning book designer Nick Zelinger dives into the importance of Author logos–creating that instant connection to your author brand. Why do so many self-published authors overlook such a powerful marketing tool? Get tips and strategies on what to look for, and how to even create your own author logo. Your takeaways include: -Websites to use to goose your creativity and discover logos to brand with and morph to. -Why your book covers need makeovers for different formats. -The power of an EPK ... Electronic Press Kit—make sure yours includes the essential ingredients. Join in ... you will learn a lot! If you don’t want you and your book to be ignored, then the AuthorU-Your Guide to Book Publishing podcast is for you. Host Judith Briles has lots to share in this episode of the AuthorU-Your Guide to Book Publishing podcast.
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How to Make AI Writing Programs Work for Authors 01-19-2023
20/01/2023 Duración: 58minHow to Make AI Writing Programs Work for You The buzz spiraling around using AI ... artificial intelligence ... for writing support generates excitement and caution. Joining Dr. Judith Briles, host of the AuthorU-Your Guide to Book Publishing podcast is Dan Janal, publicity and PR expert along with writing and publishing coaching. Your takeaways include: - What AI can do and can’t do for writers and authors. - Websites for AI assistance. - Strategies to create outlines, Content pages, rough drafts. - Essential questions every author should be asked ... and required to answer. - What is a thought leadership book and should you write one? - How can you market the book to get more business? Join in ... you will learn a lot! If you don’t want you and your book to be ignored, then the AuthorU-Your Guide to Book Publishing podcast is for you. Host Judith Briles has lots to share in this episode of the AuthorU-Your Guide to Book Publishing podcast.
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7 Writing Blunders to Avoid 01-12-2023
13/01/2023 Duración: 58minJudith Briles The Book Shepherd identifies 7 Writing Blunders for authors to Avoid in this episode of the AuthorU-Your Guide to Book Publishing podcast. Your takeaways include: - 7 essential tip for review gathering - tips for creating eyeball-grabbing headlines - tips for knowing which type of editor to engage and when - tips to avoid editing mistakes - tips for copyediting shortcuts
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Book Marketing Trends for 2023 01-53-2023
06/01/2023 Duración: 57minGet ready for an hour with two masters of book marketing and what you should be doing for 2023: John Kremer, author of 1001 Ways to Market Your Book and Dr. Judith Briles via the AuthorU-Your Guide to Book Publishing podcast. Your takeaways include: • Hot tips for 2023 to do starting now. • 3 things to do for book marketing starting today. • What bombed in 2022, including NFTs and crypto. • Why being a podcast host may be a mistake. • Why being a podcast guest is better and how to take advantage of it when you are the featured guest. • Easy peasy way to become a guest on a podcast. • Why TV coverage has less pop. • Why libraries are a sweet spot for your book. • Why the Weeklies should still get your attention. • Why newsjacking is an ideal publicity window. • Discover MeetCopper.com ... new platform for authors and books Are you ready to start?
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Book Trends for Covers, Design and Swag 12-29-2022
30/12/2022 Duración: 01h16sDrum roll time ... this was the #1 most downloaded and listened to episode of the AuthorU-Your Guide to Book Publishing podcast with over 245,000 downloads in 2022. It's all about creating visual delight for your book and marketing adds. Trends for publishing and books are always on the mind of authors. In this episode of the AuthorU-Your Guide to Book Publishing podcast, award-winning book designer Rebecca Finkel adds to the conversation with host, Dr. Judith Briles. Your takeaways include: - Book cover trends ... why bright and flashy pays off. - eBook trends ... why demand is there and indie authors and publishers are soaring in sales. - Overall book trends ... books sales are up and healthy; continued consolidation of the publishing giants; and digital marketing is a must for authors. The smart author wants to know how to position book marketing in a changing field. Covers make a difference. Having multiple formats is essential. Knowing which formats are the right fit for any book is critical. If
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Crowdfunding Power for Authors and Publishing 12-22-2022
23/12/2022 Duración: 01h09sWoot ... this was the #2 most downloaded and listened to episode of AuthorU-Your Guide to Book Publishing with over 180,000 downloads in 2022. It's all about the art of crowdfunding ... the why, what, when, and how. In this week’s AuthorU-Your Guide to Book Publishing, Host Dr. Judith Briles reveals the power of using and implementing a crowdfunding campaign for your book—or any project that is in your wheelhouse. Only 35% of publishing related campaigns. You will get tips on how to be in the minority! - Crowdfunding stats for 2021. Some are eye-opening. - Crowdfunding moneys can be used to print your book. - Crowdfunding moneys can be used to push out a marketing and publicity campaign. - Crowdfunding moneys can be used to spin off a screenplay. - Crowdfunding moneys can be used to seed your next project. - Crowdfunding can build buzz for you, your expertise, your book. Crowdfunding is work—don’t kid yourself. It will take some time and definitely, energy. You will need to sprinkle in your creativity to
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How to Protect Your Book from Pirates & Theft12-15-2022
16/12/2022 Duración: 59minWoot ... this was the #3 most downloaded and listened to episode of the AuthorU-Your Guide to Book Publishing with over 150,000 downloads. It's all about book theft and protection. Judith's Truthiness: you need author protection ... a nosey author is kryptonite to any book thief. Cheryl Obermiller, author of FraudPoints joins AuthorU-Your Guide to Book Publishing host Dr. Judith Briles for an eye ... and ear ... opening podcast. Takeaways include: • Why authors must think like a thief does. • Steps to take when piracy occurs. • How to follow your book title online. • 4 things to do every day to protect you and your book. • What is copyright infringement? • Tips for authors to take immediately when piracy occurs. • What to do with Amazon if your book is stolen by pirates and thieves. • Why and why to register with the US Copyright office. And, of course, much more. Listen in ... this is a podcast for authors you can't afford to miss. Remember: a nosey author is kryptonite to a book thief. If you don’t
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How to Find Money & Grants for Authors and Writers 12-08-2022
09/12/2022 Duración: 59minWould you like to find Grants to Support Your Writing and Publishing? Bet you might. Woot ... this was the #4 most downloaded and listened to episode of the AuthorU-Your Guide to Book Publishing podcast with over 150,000 downloads in 2022. It's all about money, author support, and what resources to approach. If you would like financial support, it's time to discover Funds for Writers with C. Hope Clark. There are lots of myths ... and facts ... for writers in applying for and obtaining a grant. If you want a guide at your side, this episode of AuthorU-Your Guide to Book Publishing podcast is for you. - Get tips and tools for finding grants. - How to understand the guidelines. - Where to start your search for available funds. - Grants aren't for newbies--donors want experienced authors to support. -Tips on "tripper" words to avoid when applying. -Why you want to create a "what I will do with the money" in your application. As always, there are lots of nuggets on the AuthorU-Your Guide to Book Publishing
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LinkedIN Pizazz, Power and POP for Authors 12-01-2022
02/12/2022 Duración: 58minIt’s LinkedIn Power Forward Woot ... this was the #5 most downloaded and listened to episode of the AuthorU-Your Guide to Book Publishing podcast with over 130,000 downloads in 2022. It's all about essential spots on this powerhouse platform for authors to use. Marketing and writing with heart, not hype, direct response copywriter, marketing mentor and author of the award-winning book, Millionaire Marketing on a Shoestring Budget, Debra Jason joins podcast host Dr. Judith Briles for another deep-dive into all things new on LinkedIn. As with many social networking platforms, now and again LinkedIn® makes changes that affect your profile and your visibility. Join AuthorYou as Debra Jason shares updates that have taken place on the network and why you may, or may not, want to take advantage of them. During the podcast you’ll explore: • How do you get access to LinkedIn Live and Newsletters? • How you can reach a larger audience (according to LinkedIn). • What is Creator Mode? Is it for you? • Are hashtag
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Knowing Your Author Rights-Avoid Getting Sued 11-24-2022
25/11/2022 Duración: 58minDo YOU Know Your Author Rights? It's crystal ball time ... time to open up authors' glazing eyes when it comes to the legal stuff surround publishing and author rights. With AuthorU-Your Guide to Book Publishing podcast host Dr. Judith Briles, is publishing attorney Jonathan Kirsch and author of 13 books for the hour. Takeaways include: - What are the legal risks that an author takes when publishing a book? - Is changing names and descriptions enough in a manuscript? - When does copyright protection begin? - Should authors contact an attorney to “vet” a manuscript? - What rights does an author own and control in his or her work? - Why and when does an author need an attorney? - From a legal perspective, what kind of books are most likely to draw a lawsuit? And lots more. It moves fast—join in and learn ... and plan for 2023. If you don’t want you and your book to be ignored, then the AuthorU-Your Guide to Book Publishing podcast is for you. Host Judith Briles has lots to share in this episode of
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Writing for Kids - Working with Schools 11-17-2022
18/11/2022 Duración: 58minDo you want your books in schools? Libraries? How about working with someone and creating a collaborative book that lands in both? How about writing for juveniles? That's what bestselling author Jane Wood did with Kathryn Knight in the creation of Finding Family Treasure. Genealogy for kids and the research behind it. Jane joins the AuthorU-Your Guide to Book Publishing podcast for a fast hour on juvenile writing, engaging the reader plus teachers and librarians, and much more. Takeaways include: - How to partner with an expert our of an author's genre/norm. - Steps you need from beginning to final book. - How to get kids input from the get-go. - Why it's a MUST to include diversity and tips on how to do it. - How to find teachers resources. - How to get teachers and librarians behind the book before it's ever published. Join in ... you will learn a lot!
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Myth Busting about Hybrid Publishing 11-10-2022
11/11/2022 Duración: 58minLet's talk Hybrid Publishing. The Myths and the Truthiness. Joining Dr. Judith Briles, The Book Shepherd is Teri Rider, CEO of Top Reads Publishing, a hybrid publisher that creates a publishing plan and portal for its clients. Takeaways include: - What is a hybrid publisher. - Myth Busting about Hybrid Publishing. - Tips for identifying legitimate Hybrid publishers. - What to expect in timelines for Hybrid publishing, - What to expect in costs of Hybrid publishing. - How to identify red flags in Hybrid publishing. All this and much on this episode of the AuthorU-Your Guide to Book Publishing podcast.