Author U Your Guide To Book Publishing

This week on Author U - Your Guide to Book Publishing, Judith Briles invites Shannon Parish back to join her. Shannon is both an illustrator and website designer. She knows what works and what doesn't with an Author's website. this show will be part 2 of last week's show. -new plug-ins to use on your website to gather a crowd and make your author life easier. -Keywords and Catergories--why they are important to your SEO. -What to do if you mix up your Keywords and Categories. -How do you do SEO to it maximizes "you" and "your book". -How to go back and catch up on old posts and mix with today's SEO strategies. -Why positioning and branding is critical -Photos and videos ... all yes. Another lively hour with Dr. Judith Briles on Author U - Your Guide to Book Publishing

This week on Author U - Your Guide to Book Publishing, Judith Briles invites Shannon Parish to join her. Shannon is both an illustrator and website designer. She knows what works and what doesn't with an Author's website. -Developing the salable material for your website. -Why positioning and branding is critical -Writing website copy brings visitors. -Colors that work, and those that don't. -Tabs--how many? -Content ... what you need and what you don't. -Photos and videos ... all yes. Another lively hour with Dr. Judith Briles on Author U - Your Guide to Book Publishing

This week on Author U - Your Guide to Book Publishing, Judith Briles invites Robin Colucci to join her. Robin helps other coaches, speakers, and consultants write books to increase their income and impact and become credible experts. Her clients have been published by Random House, Doubleday, J. Wiley & Sons, Hay House, and others, many of which won awards or became bestsellers. We will probe into: -Developing the salable concept. -Why book content and quality still count. -Writing a book provides access to clarity: You don't really know what you mean until you write it. Another lively hour with Dr. Judith Briles on Author U - Your Guide to Book Publishing

This week on Author U - Your Guide to Book Publishing, Judith Briles invites Casey Demcak to join her. Casey owns Casey Demchak Copywriting Services, where he takes care of iller copy for back covers, one sheets, landing pages, media realeases ... anything that needs a sales/marketing pitch to it. He works with authors, solo entrepreneurs, and small business people. You don't want to miss this one! His website is www.CaseyDemchak.com We probed into: -Why a landing page for your book and the key elements. -Creating compelling copy for your back cover. -Tips for making your media release pop. What's an author one sheet -And so much more ... Even though authors are wordmasters--too many times when it comes to creating and using the best ones to describe you and your work, there isn't a homerun. . By learning some tricks of the copywriting world; when to engage outside help and how to manage it, you'll find that your voice will be one that your readers AND the search engines will listen to. Another lively hou

Social media is overwhelming. By learning some tricks of the cyberworld; when to engage outside help and how to manage it, you'll find that your voice will be one that your readers AND the search engines will listen to. Melody Jones joins Dr. Judith Briles on Author U - Your Guide to Book Pulishing. Melody owns Social Media Management Services, where she takes care of the day-to-day so you don’t have to. She works with authors, solo entrepreneurs, and small business people. Services include social media management on behalf of her clients, workshops, and one-on-one coaching. Her website is www.SocialMediaMelody.com. Here's what Judith and Melody probe into: -How to work with authors .. and how authors can work with social media managers. -Author and Book Platforms – getting yours out there -Tips for working with a social media manager -Blogging, Twitter, Facebook, Google+, Pinterest postings -How to engage, and disengage if need be -And so much more ... Another lively hour with Dr. Judith Briles on

Do you know what the key factor of creating a website that rocks and why you should care? Do you know why branding is critical? Would you like to learn what NOT TO DO and WHAT TO DO to engage visitors, turn them into fans and support you and your book? You will after this show. Today, on Your Guide to Book Publishing with Dr. Judith Briles, Webmaster, Illustrator and Graphic Recorder Shannon Parish joins in for the hour to talk websites, branding author engagement and how it all integrates the success and influence factors or an author and his or her book. Judith Briles is The Book Shepherd, the Chief Visionary Officer of Author U and the author of the multi-award winning book, Author YOU: Creating and Building Your Author and Book Platforms. Terry Brock knows how to take technology, social media and markeeting ideas to help authors, coaches and speakers achieve bottom-line results ... and have fun at the same time! He's the co-author with Gina Carr of Klout Matters that will be released fall of

Would you like to know how to work with an Indie Bookstore? How about setting up terrific book signings? Those and other questions about POD, the EBM--Espresso Book Machine Today, on Your Guide to Book Publishing with Dr. Judith Briles, John Zeck joins in for the hour to talk indie bookstores, POD and the EBM--Espresso Book Machine and how it integrates the success and influence factors or an author and his or her book. You will learn: What, exactly is an Espresso Book Machine? What are the best ways to use one? Why should authors have their books in the IndemandBook.com system? Ways to increase your sale with book stores. Judith Briles is The Book Shepherd, the Chief Visionary Officer of Author U and the author of the multi-award winning book, Author YOU: Creating and Building Your Author and Book Platforms. John Zeck is the Director of the Tattered Cover Press in Denver Colorado. With over 20 years in publishing, he knows books and authors. Another lively hour on Your Guide to Book Publishing with Dr.

Do you know what the key factor of Klout is and why you should care? Do you know how Klout has morphed over the past year? How about the interior? Would you like to learn some true insider tips on how to maximize your influence factors within the social media world? You will after this show. Today, on Your Guide to Book Publishing with Dr. Judith Briles, Terry Brock joins in for the hour to talk technology, social media and how it integrates the success and influence factors or an author and his or her book. You will learn: -What, exactly is Klout, and why you as an author should care. -What is the best ay to approach Klout? -Why authors need to be concerned about all things social media. How the world of books and publishing are changing under social media and the new technologies. -Secrets to checking out your Klout score. -Ways to increase your Klout score. Judith Briles is The Book Shepherd, the Chief Visionary Officer of Author U and the author of the multi-award winning book, Author YOU: Creating an

Do you know how to create a dialogue that grabs the reader? How to create a story line that ebbs and flows? How to weave a sensual tapestry for the reader? Today, on Your Guide to Book Publishing with Dr. Judith Briles, Lisa Alpine, author of Exotic Life: Laughing Rivers, Dancing drums, Tangled Hearts joins in for the hour to identify what works in the creation of your story; the styles, the dialogue, how to interject humor; take advantage of news, history and quirky events. -You learn why a movie script can recreate your narrative and story strategy. -How to create a visual picnic for the rearer with your words. -What the 5 steps every writer needs in her toolbox. Judith Briles is The Book Shepherd, the Chief Visionary Officer of Author U and the author of Author YOU: Creating and Building the Author and Book Platforms. Another lively hour on Your Guide to Book Publishing with Dr. Judith Briles at 6 pm EST, author of Show Me About Book Publishing and Creating and Developing Your Author and Book Platform

Do you know how critical your cover design is for your book? How about the interior? Have you settled for just "good enough"? Have you ever had to make an excuse as to how your book looks, or feels? You won't after this show. Today, on Your Guide to Book Publishing with Dr. Judith Briles, Nick Zelinger joins in for the hour to identify what works and doesn't in the book and cover design worlds. -What the key components of a great book cover is all about. -How to create a visual picnic for the book buyer. -What the key elements that every cover should have. -What separates a mediocre book from a stellar one in design. -For nonfiction, how to create a cover and interior that says, "I have the answers ..." -For fiction, how to create a cover that seduces the reader to buying the book. -What the top mistakes authors make over and over and how to stop them. How to rescue your own book or the one that someone else designed. -Why you don't design your own stuff...period. Judith Briles is The Book Shepherd, the C

What does Judith Briles know about authors, platforms, publishing and creating a GamePlan for your book? A lot! Today, on Your Guide to Book Publishing with Dr. Judith Briles, she will reveal insider strategies that authors can used today on IDing their market; marketing to their market and how to avoid the Rush to Publish Syndrome. You will learn about: -What the key components of a Book and Author GamePlan are. -How to create a GamePlan that will support your marketing. -Key components of Author and Book Platforms. -For nonfiction, how to create "interaction" with your reader. -For fiction, how to create a storyline that connects with your reader. -How to write the marketing copy to bring your reader to you. -How to solve the reader's "problem." Judith Briles is The Book Shepherd, the Chief Visionary Officer of Author U and the author of Author YOU: Creating and Building the AUthor and Book Platforms.. It doesn't matter if you are traditionally published, self-published or work with an independent and

What does Amy Collins know about authors, publishing and distribution? A lot! Today, on Your Guide to Book Publishing with Dr. Judith Briles, Amy reveals insider strategies that authors can used today on IDing their market; marketing to their market and how to avoid the Rush to Publish Syndrome. You will learn about: -What publishing strategies work best for ebooks. -How to really mirror your competition and bypass them in your marketing strategy. -3 steps to propel your book marketing success. Amy Collins is the CEO of New Shelves Book Publishing. It doesn't matter if you are traditionally published, self-published or work with an independent and small publisher. Another lively hour on Your Guide to Book Publishing with Dr. Judith Briles at 6 pm EST, author of Show Me About Book Publishing and Creating and Developing Your Author and Book Platforms.

Writing, researching and publishing a book has expenses tied to it.,, and tax consequences. Do you know which are tax deductible, and which are not? Do you know which type of business strategy you should use to best protect you, and your publishing? Do you know how to set up your bookkeeping? Those questions and much more will be answered with Judith's guest Carol Topp, CPA, who specializes in working with authors and writers.

What does Susan RoAne, author of How to Work a Room, Face to Face and several other best selling books have to do with you and selling lots of books? One word: Everything! Today, on Your Guide to Book Publishing with Dr. Judith Briles, Susan reveals what is working with taditional publishing of books today, what's not, and what the latest strategies are for an author to create book success. You will learn about: -What publishing strategies work best and with which genres. -Creating a best-seller that keeps on selling. -How networking plays a huge success with you as an author and your book. -creating author platforms Susan RoAne is one of the true gurus in connecting and relationship building within publishing. It doesn't matter if you are traditionally published, self-published or work with an independent and small publisher. Her tenancity and know how to work a room, a situation, will be become the core of your book marketing success. Another lively hour on Your Guide to Book Publishing with Dr. Judith

What does Penny Sansevieri, author of Red Hot Internet Publicity, have to do with you and selling lots of books? One word: Everything! Today, on Your Guide to Book Publishing with Dr. Judith Briles, Penny reveals what is working with marketing books online today, what's not, and what the latest strategies are for an author to create book success. You will learn about: -What Internet strategies work best with which genres. -What are the best platforms to use to market specific books. -How to create am Internet Marketing Tour that rocks. -Google+ Authorship, Pinterest, Facebook, Podcasting, Video -How you, as an author can take control of your marketing that will create immediate sales. Penny Sansevieri is one of the true gurus in book marketing strategies. It doesn't matter if you are traditionally published, self-published or work with an independent and small publisher. Her marketing savvy will be become the core of your book marketing success. Also joining Judith will be Nick Zelinger from NZ Graphics

Blogging is one of the key strategists to soar your book success and your personal success as the "go to" person in your area of expertise. Judith's guest is Joel Friedlander, The Book Designer who just happens to have over 55,000 followers on his blog. Starting just a few years ago ... he's build it with Content, Consistency, Commitment and no Crap. Learn what he did; how he did it; and the many ways he's been able to re-purpose ideas from it. Joel is the author of The Self Publishers Manual. Another lively hour on Your Guide to Book Publishing with Dr. Judith Briles at 6 pm EST, author of Author YOU: Creating and Building Your Author and Book Platforms, #1 Amazon Best-Seller.

Do you have a book? Are you writing one? Do you know how to market it, really market it with social media? Today's show is focusing on the latest and greatest on Twitter and LinkedIN. Judith's Guests are Mike O’Neil & Lori Ruff are The LinkedIn Rockstars™, both are on “Forbes Top 50 Social Media Power Influencers”, the Global Top 50 on LinkedIn, and have received numerous recognition for social media, blogging, marketing, etc. They’ve wowed audiences since 2006. Published authors, radio hosts and writers, they now offer online on-demand LinkedIn training. Book credits include “Rock The World with your Online Presence”, the first definitive guide on optimizing your LinkedIn Profile; “Rock The World with Social Media”, a guide to help LinkedIn members tackle additional social media tools, as well as numerous book chapters on the topics of LinkedIn and Social Media. Lori has authored books: #PrivacyTweet, co-wrote #EntryLevel Tweet Book 02, and is working on additional books on Business Marketing and Infl

Author and Book Platforms are the buzz. This edition of Your Guide to Book Publishing addresses a variety of questions, including: -What are the most common mistakes the authors consistently make? -What steps should authors do to market their books? -What off the wall marketing ideas get the media's attention? -What is the tell-tale test if you have the right title? -Can a self-published really sell 3,000,000 books? About Judith's guest s Greg Godek, an author who personally created a Platform, a Brank and Marketing Strategy that sold over 3,000,000 books ... who attracted the attention of a major publisher who bought his publishing company. Was it a happy marriage? Tune in and find out! Another lively hour on Your Guide to Book Publishing with Dr. Judith Briles at 6 pm EST, author of Show Me About Book Publishing and Author YOU: Creating and Building Your Author and Book Platforms, #1 Amazon Best-Seller.

This edition of Your Guide to Book Publishing addresses a variety of questions, including: -What are the biggest challenges for today's author? -What are the most common mistakes the authors consistently make? -What steps can authors do to take advantage of all the changes within publishing in the past 10 years? -What's a joint venture partner and how does an author acquire them? -How can authors monetized more of their work? -Do membership sites work and how can authors take advantage of them? About Judith's guest s Sharyn Abbott, an author and author coach who specializes in showing authors how to get focused, including writing the first draft of their book within one week. Another lively hour on Your Guide to Book Publishing with Dr. Judith Briles at 6 pm EST, author of Show Me About Book Publishing and Author YOU: Creating and Building Your Author and Book Platforms.

Pin Your Way to Success with Pinterest Pinterest is the Virtual Corkboard - think image bookmarking that others can see and share. Pinterest is a great social media tool for building your brand and generating traffic to your website. If increasing your book and product sales are of interest, then stay tuned. MarketWatch says, "Pinterest Users Nearly Twice as Likely to Purchase then Facebook Users" - and it's not just for girls. Social media is at it’s best when we can schedule, integrate and measure the effectiveness of our efforts. We'll talk about what Pinterest is, but more importantly how to make it effectively work for you. About Judith;s guest: An entrepreneur since 1987, Susan Gilbert (www.SusanGilbert.com) is the CEO of Online Promotion Success and has evolved years of traditional business experience into several cutting edge projects, which includes her web development, social media and search engine marketing promotions. As co-author of “The Complete Idiot’s Guide to Starting and Running a C