Wright Brothers Podcast

On this episode of Modern American Realtor, Casey and Corey Wright share their favorite hacks and strategies for world class social networking. This episode provides valuable insight into growing a network, and leveraging the personal and professional benefit it provides. Additionally, the discussion explores the importance of a memorable impression and how to develop deep and meaningful interactions with everyone you meet.

  This week on Modern American Realtor, the Wright brothers explore the topic of Search Engine Optimization (SEO). Speaking with industry professionals Stephanie Port and Bill Faturos of WP Promote, Casey and Corey examine common mistakes made by small businesses, discuss how realtors can optimize their web presence and provide strategies for leveraging social media. The guests draw from their extensive industry knowledge to provide expert insight to the conversation.

  Welcome to another episode of Modern American Realtor. In this weeks show the Wright brothers discuss public relations with special guest and veteran PR specialist, Maggie Habib. According to Habib, PR opportunities are often overlooked by agents, who feel their story or expertise is not worth sharing. However, there are many platforms and publications relevant to small businesses, and providing expert insight may result in gaining valuable publicity for the company.

  This week on Modern American Realtor, the Wright brothers discuss cyber security with expert Scott Krawitz. The Internet has become an irreplaceably ubiquitous component of today’s professional landscape. However, the news of security breaches has also become commonplace. Everyone from large multinational corporations to government agencies have fallen victim to cybercrime, and while it may not make headlines, small businesses are also frequently victimized. As a result, many business owners are forced to consider the vulnerability of their company’s data, and steps they can take to increase internal protection. In this episode, Corey, Casey, and their guest discuss strategies small business owners can implement to strengthen their network and help prevent damaging cyber attacks. 

  Picking up where the previous episode left off, part two of the New Agent Starter Kit dives deeper into the essential tools and strategies for success as modern real estate agent. These strategies work best when integrated together, so be sure to check out part one for a recap. The Wright brothers share their expertise and provide insight into the value and importance of a comprehensive web strategy. Additionally, Casey explains the value in finding a committed mentor and accountability partner, while Corey explores the gravity of a committed weekly prospecting schedule.

Welcome to another episode of Modern American Realtor. This episode is the first of a two-part show where the Wright brothers will outline a starter kit aimed at new agents in the real estate industry. However this episode will stand as a valuable refresher for seasoned agents and realtors of the industry. Casey and Corey discuss the key elements agents need including a detailed statement of purpose, tactics for harnessing a social network, and how to become a specialist within a given market.    

Technology and its disrupters are changing the face of a multitude of industries. Few are immune to the changing tide of innovation. The real estate industry is perfectly ripe for a technological revolution. This week on Modern American Realtor the Wright Brothers present their latest podcast from Inman Connect in San Francisco, where this tech revolution was the hottest topic on everyone’s lips. It begs the question, how can real estate agents protect themselves from inevitable new brokerage and technology models? There are four key ways that you can utilize new technology to your advantage to differentiate and separate yourself from the competition. 

  In this insightful interview episode of Modern American Realtor, Casey and Corey discuss the topic of women in the workplace with guests Samantha Welker and Angela Wright. Samantha is a long standing employee and current CFO at Wright Brothers Inc., while Angela has spent three decades building one of the most successful real estate teams in San Diego. Together, they discuss the prevalence of oppression and gender bias in the workplace, key solutions for overcoming these barriers, and practical steps to advocate for the advancement of women. 

  In this episode, Modern American Realtor revisits the subject of millennials, the Wright Brothers' topic of expertise. While Episode 1 touched on millennials as customers, the Wright brothers now explore a new perspective, examining how businesses can take advantage of millennial employees and the talent they have to offer. This week’s discussion explores the validity behind the stereotypes of millennial tendencies, tips for working with millennials in a professional setting, and suggestions for cultivating the environment millennials thrive in. 

Welcome to another great episode of Modern American Realtor. As industry leaders in real estate marketing, the Wright brothers are regularly asked a spectrum of questions relating to social media. In this episode Casey and Corey dig into topics regarding social media for Realtors, including web based business promotion tips and tactics for staying relevant to an online audience. Not all social networks are created equal, and in their own unique way, each platform requires a different approach to acquire attention and distinction.       

Welcome to Modern American Realtor, on this episode the Wright brothers get the inside scoop from Carlos Zepeda, a senior loan officer at Bank of America in Orange County, on what lenders are too polite to tell agents they are working with. Zepeda is an expert in his field, having been in the loan business for 8 years and funding $350 million in loans in the residential and commercial real estate industry. The relationship between an agent and a lender is important and there are things that agents do that can easily strain it.  

On this episode of Modern American Realtor, the Wright brothers discuss the importance of logos and branding with rock star designer Alli Banks. In the real estate industry, a company logo is often the primary introduction of your business to potential clients. It also serves as unifying platform from which branding is built upon as your business grows. Creating a professional, versatile and consistent logo early in your business’ life is essential to reducing future design restrictions and establishing a solid foundation of brand development.

  This week on Modern American Realtor the brothers look at the real estate industry from the investor side, which can be an exciting approach for agents in the industry interested in developing partnerships with investors in their market. To give expert insight on this highly important aspect of the industry is James Paine, who is the managing partner at West Realty Advisors, and has impressively flipped 3,000 homes in 26 states. Paine explains in detail how agents can make themselves and their listings more attractive to real estate investors, and the steps they should follow to establish official partnerships. 

After a short break from the show, the Wright brothers are back with a detailed look at the strategies needed to build a successful real estate team. With this episode the show shifts gears, introducing the first of a series of special guests. Today the brothers speak with Ed Wright, a highly successful broker and agent who provides lucrative insight into building a rock star team, creating a culture and achieving success.

  In this episode, Casey and Corey evaluate why you should use online freelancers, the best site to outsource your work, and what tasks to assign to an overseas worker. With over $110,000 spent and 129 online hours logged, the brothers have developed a best practice approach to leveraging the online talent pool and maximizing your time.

  Welcome to another episode of Modern American Realtor. The Episode 8 installment takes a detailed look at mastering agent listing presentations. Often considered one of the most important avenues to securing business, agents rarely invest adequate time into perfecting their pitch. The Wright brothers share the best strategies on developing a rock solid listing presentation, discussing appropriate preparation, how to establish expertise, building a connection, and most importantly, overcoming objection. Their collaborative insight will provide you with cutting edge tactics and tools to ensure every appointment ends with a signed contract.

  On this episode of Modern American Realtor, Corey and Casey each discuss their Top Ten Life Hacks. Life hacking refers to strategies and tactics used to increase efficiency and maximize productivity throughout all aspects of your life; essentially these are solutions to help you optimize your daily routine. With the assistance of technology we are now able to automate, track, and systemize almost every element of our day (and night).

  Welcome to another episode of Modern American Realtor with The Wright Brothers. This week Corey and Casey discuss the recent San Diego Association of Realtors expo, which featured trade representatives, keynote speakers, and industry workshops. This episode the brothers discuss the dramatic change in vendor products, the keynote presentations from industry giants like Realtor.com and Zillow, and the buzz surrounding drone photography in real estate.

  On this episode of Modern American Realtor, Corey and Casey talk real estate trends; what is coming in, what is going out and what we can expect from the future. Efficient design is a driving force in today’s market, the popularity for open floor plans and smart house design are common examples of this. However, a demographic and cultural shift is also leading many to seek self containing communities which blur the lines between residential and commercial real estate. For more information on this episode, check out Modern American Realtor.

  This week on Modern American Realtor, the Wright brothers break down the battle between online real estate giants Zillow and Listhub, analyzing the impact these changes have on the industry, Realtors and clients. Throughout the show Corey and Casey discuss the best strategies agents and businesses can apply to capitalize on disruptive industry changes. For more information on this episode, check out Modern American Realtor.