Podcast Neil Wilkins
Power of Big Data in Marketing
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:45:43
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Sinopsis
Neil Wilkins introduces the concept of big data in marketing and how we can all benefit from planning data into our marketing strategies, tactics and campaigns. Neil shares his 6 step process for data planning and gives reasons why visualising data through a platform such as Power BI is the best way for getting business-wide engagement. For more information and to ask Neil any questions on this topic, email him or visit Neil Wilkins website