Changing The Game, Constant Innovation In Sport

The echo chamber I live in is sometimes very negative about the state of the industry. I have a different view. Sure there are plenty of challenges, yes I can get enormously frustrated but when you start digging you see the opportunity. In this quick episode i dig into what the web and rise of social really tells me about sports (good news) Where as a mature business in Europe we really are (bad news but shows you the way forward) What comes next (exciting times)