What It Means
It’s Time To Kick The Leads Habit
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:34:30
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Sinopsis
The traditional focus on individual, marketing-supplied leads is failing B2B companies and buyers. So why does it persist, and what’s a better alternative? VP, Principal Analyst Terry Flaherty and VP, Research Director Mike Pregler discuss on this week’s podcast.
