By All Means

DuNord Craft Spirits Founder/CEO Chris Montana

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Sinopsis

Du Nord Craft Spirits is known in the industry as the nation’s first Black-owned micro distillery. It’s a distinction founder Chris Montana would like to shed. “I’m sick of being the ‘Black’ distiller,” Montana says. “I want it to be irrelevant, but the only way to do that is to get more people into the industry.” A year after the Minneapolis distiller nearly burned to the ground when protests turned violent following the murder of George Floyd, Du Nord is poised to take off nationally thanks to a partnership with Delta Airlines that puts its Foundation Vodka on all domestic flights. Du Nord’s first Delta order required more proof gallons than the small company had produced in its entire eight-year history. “To make Delta work is a Herculean lift,” Montana said. One that required partners like Jack Daniels to help Du Nord step up its manufacturing. “When Delta Airlines reached out…I told them we hardly have a distillery,” Montana said. “They made it clear they understood this would be a special deal…the