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0304: Why Trade Shows Are Important To Your Construction Business (Featuring Seattle Home Show Spring 2019)

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Sinopsis

This Podcast Is Episode Number 0304, And It Will Be About Why Trade Shows Are Valuable To Your Construction Business (Featuring Seattle Home Show Spring 2019) Organizations and industries, no matter the career discipline, is fully invested in coordinating and taking part in conferences, summits, expos, and exhibits. Industry trade fairs are remarkably relevant to construction company owners because it leverages traditional marketing practices without being intrusive (because your target market comes to you), fosters real, solid relationships, and promotes camaraderie among your associations. Trade shows humanize your brand and company and add value to your business in general because it is: Experiential There’s a reason why global companies capitalized on the emotional connection; it’s more than just the product - it’s the experience. As Randal puts it, the homeowner doesn’t want the drill, but she wants a hole in the wall to hang the picture frame. Consumers’ emotions play a significant role in influencing