Feisworld Podcast

Ira Cummings is my guest on the feisworld podcast. He is a Sr. Designer at Arnold Worldwide, with a background and training in illustration. I called him out as the first introvert ever invited to the podcast (perhaps, others may just be better at hiding it). But let’s face it, #IntrovertsRule. They are focused, thoughtful, and often bring the most surprising ideas and solutions to the table. Ira is one of them, whom I had the pleasure to work with in the past year on a variety of projects.    Ira has a Open Studio coming up Friday April 10th - 12th 2015. If you happen to listen to this podcast before the show, look up Miller Street Open Studio in Somerville and that’s where you will meet Ira and his artworks.    In this one hour conversation with Ira, we talked about design, branding, experiencing the brand as a customer and vice versa - engaging with customers as a brand.    Ira and I area also in the process of rebranding the feisworld podcast. He says:”When my friends embark on something that's so close