Online Genius Podcast

We’re talking about why you need to find your voice in this episode, and why it’s more important than anything else you could be doing when it comes to your business. It’s an important thing that a lot of people don’t quite get right. You need to find your voice for everything you do in your business. If you’re doing it right, your voice comes across in your emails, your content, social media copy, and more. Templates don’t allow you to inject your personal voice, and I’m going to further explain why I don’t like using them. A lot of the time in emails, people sound stiff, boring, and corporate. If it sounds like it could have been written by artificial intelligence, it’s probably not going to connect with people. The email will feel like it isn’t you. Copywriters can be useful, but there’s a few things you need to be aware of with them that I’ll go over in this episode. The most important differentiator is that you are you. I’ve had people come to me who have gotten a particular lesson from me that they’ve h