Soulful Mba

At some point in our mainstream culture, brand authenticity started to equate to the physical reality of the space where we are completing our work—but that’s often the least interesting part of what we do. More interesting questions: What is your work making possible? How is it impacting our culture? Our guest today, Amy Walsh, reveals that deep expertise in Photoshop and an eye for a pretty flat lay is not a requirement for producing interesting and important imagery for your brand. Amy is an artist, visual storytelling specialist, sculptural worldmaker, and founder of the Bureau of Tactical Imagination. She helps people uncover the visual story of their work, and use it to communicate their most important ideas. As a visual artist she has exhibited in places as institutional as museums and as everyday as the streets. She has devoted her life to understanding and teaching about visual culture and creative process - a road that winds through her work as a university educator, a museum exhibit interactive des