Creator's Block

Recording this week's episode with Marcella was extra special because we were able to record it together, in person! As a remote employee at IMPACT, I only get to come to Connecticut and see my fellow IMPACTers a few times a year. The annual August trip has easily turned into my favorite because it's IMPACT Live week. (For those of you who don't know, IMPACT hosts a two-day event where marketing and sales leaders come together to learn, collaborate, and make valuable connections.) The week is action-packed with amazing events, learning sessions, and happy hours, but that also means we're all a little tight on time when it comes to our traditional work activities and responsibilities. Marcella and I started chatting about what the best "time savers" were and there was one thing we both kept bringing up: templates. Now, templates can be an array of things -- from templated website pages to playbooks for ABM strategy. Listen in as Marcella and I discuss the pros and cons of templated work! What kind of templates