Ueber-brands

Ueber-Branding Social Enterprise? – JP interviewed by Impact Boom

Informações:

Sinopsis

UEBER-BRANDING SOCIAL ENTERPRISES? - Absolutely! If people are not aware of social enterprises and their causes, then their possible impact remains limited. Using the 'Ueber-Branding' approach makes particular sense, since social enterprise comes with a desirable element in their DNA which other companies often lack: A higher purpose. Hear more on the subject in this interview. Continue reading →