Saas Breakthrough

How Time Doctor Created A Marketing Moat with Process-Driven SEO and Long-Term Content

Informações:

Sinopsis

Meet Liam Martin who runs Time Doctor and Staff.com - one of the most popular time tracking and productivity software platforms in use by top brands today. Liam is also a co-organizer of the world's largest remote work conference "Running Remote". In this episode, you'll hear how a graduate program started Liam's journey into SaaS. You'll learn about the pros and cons of bootstrapping versus funding and what you need to know for B2B marketing. You'll also hear about the future of SaaS, what's about to happen in the marketplace according to Liam and how you need to be building a moat in marketing to protect your business. And finally, you'll learn about the SEO system that is creating huge acquisition momentum for Time Doctor. Enjoy! Notes: 03:05 A Tool That Measures And Helps You Get Better At Working 04:30 From Bad Professor Reviews To Starting An Online Tutoring Company 06:00 Creating Time Doctor To Solve Their Own Problem 07:30 Avatars And The Referral Engine 10:30 Pricing And Getting Valuable