Sofa King Podcast

On this episode of the Sofa King Podcast, we look at the one and only kings of rock, the immortal Run-DMC. Composed of DJ Run (Joseph Simmons), DMC (Darryl McDaniels), Jam Master Jay (Jason Mizzel), this trio set the world of Hip Hop on fire and managed to take it from streets and dance clubs to the entire world. Without Run-DMC, Russel Simmons, and their unique take on style and marketing, the rap world would be an entirely different place. The three of them met each other as teens in Hollis, Queens, New York. When Run was only 17, he worked with the legendary Kurtis Blow thanks to his promoter/producer brother Russel Simmons. Eventually, Run, DMC, and JMJ wanted to record together, but it took them some convincing to get Russel on board. He changed their name to Run-DMC, insisted they keep a street looking style, and the rest was rap history. They started release hit after hit, becoming the first rap albums to make national attention and even get played on MTV. They had a lucrative deal with Adidas since