Marketing School | Digital Marketing | Online Marketing

Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit great marketers? Find them here: https://marketingschool.io/hire Neil and Eric break down the three must-have marketing hires for 2026, why influencer marketing is shifting to micro creators, how data and analytics unlock real ROI, and why digital PR and citations matter in the AI search era. They also explore the rise of the vibe growth marketing manager, the changing expectations for modern marketers, the evolving CMO role, and the underrated power of email as a revenue engine. KEY TAKEAWAYS -Micro influencers drive massive ROI -Data clarity beats bigger budgets -Email remains the strongest profit lever CHAPTERS (0:00) Building a 2026 marketing team (01:02) Influencer hire essentials (02:24) Micro influencer ROI (04:20) Data and analytics hire (05:59) Digital PR importance (07:15) Vibe growth marketing manager (08:40) Skills mode