Paisa Vaisa

In this exclusive Paisa Vaisa episode, host Anupam Gupta sits down with Saga Kochhar, co-founder of Rebel Foods, the company that revolutionized the food industry with the cloud kitchen model. Sagar shares the strategic decisions and "lightbulb moments" that turned Rebel Foods from a single QSR chain into the world's largest internet restaurant platform, with a portfolio of over 30 successful brands like Faasos, Behrouz Biryani, and Ovenstory. This episode is a masterclass in business innovation, covering: Cloud Kitchen Unit Economics: How the multi-brand playbook optimizes costs. Data-Driven Brand Building: Using consumer insights to launch new brands. The Power of Scalability: Ensuring food consistency with "de-skilled" recipes. Pivoting for Success: The strategic decision to go all-in on cloud kitchens. Entrepreneurship and Strategy: Advice on "intellectual honesty" and product-market fit. Future of Food Tech: The grand mission to disrupt the global food industry. Whether you're a startup fou