Dr Kathy Weston

Professor Deirdre Hughes OBE is one of the UK’s leading experts in careers education. She chats to us about how we can better support young people to enter the world of work. Drawing on over 30 years of research and policy experience, Professor Hughes explores why early, inclusive and aspirational careers education matters, and how parents, schools and technology all have a role to play. From the importance of everyday role models to the rise of AI-powered tools like the CiCi chatbot, this episode offers practical insights for educators and families alike.