Commonwealth Podcast For Holistic Herbalism

Economic uncertainty is part of business – but there’s so much you can do to disaster-proof your herbal business and make sure it stays strong throughout the ups and downs.This episode is the first three steps in the work of diversifying your revenue streams and also your product/service offerings to make sure that your herbal business keeps growing!We’re focusing here on how to shift your marketing so that your products/services remain essential as people tighten their budgets, as well as shifting which products or services you offer to make sure that you really do remain essential! In order to do that, you’ve got to really know your customers, and so we’ll talk about exercises for how to do that, too. Taking the time to gather some data will help you to stay relevant and survive the budget cuts!And if your business is still in the planning stages, that’s great – that means that you can be structuring your business to be economically resilient right from the start.Most importantly though: you don’t have to d