Between Meetings With Matt Heine

Listen to Dan Solin, President at Solin Strategic LLC and Evidence Based Advisor Marketing, as he shares his journey from law to financial advice, revealing how his legal background shaped a preventative, client-first mindset. In this episode, Dan unpacks the power of simplicity in investing, advocating for low-cost, transparent strategies that cut through industry complexity. He introduces the neuroscience-informed “Solin process” to build trust and engagement and explains why listening—not talking—is the true competitive edge for advisers. He explores how AI and avatars can scale personalisation and content delivery, critiques outdated asset-based fees, and champions fairer, fixed models. Dan concludes by affirming that while technology will transform the industry, the human element remains essential in delivering meaningful, emotionally intelligent financial advice in Australia’s evolving landscape. 00:01:35 – Dan’s background Dan began his career as a lawyer before shifting into financial advising. He