Real Trends: Real Trending

This week on RealTrending, Tracey Velt chats with OB Jacobi, co-president of Windermere Real Estate. Founded in 1972 by OB’s father, John Jacobi, Windermere is still being led by the Jacobi family over 50 years later. OB joins us today to talk about rethinking the role of the MLS in real estate and how NAR’s Clear Cooperation Policy add-ons have impacted the industry as of late. He also has some really insightful thoughts on the strategic shifts that real estate leaders need to make in a post-settlement world, from making technology-led decisions to not underestimating local market influence. Here’s a glimpse of what you’ll learn: Clear Cooperation has significant implications for market transparency. Local market knowledge is crucial for effective real estate governance. AI has the potential to revolutionize many day-to-day real estate operations. Family businesses can provide unique advantages in leadership. The role of MLS should be re-evaluated for better local governance. There is room for both