Artist Decoded By Yoshino

Iranian-American director and writer Saman Kesh has the most Vimeo staff picks, ever. He attributes this accolade to excessive consumption of rocket fuel and a knack for combining the human experience with a healthy dose of controlled chaos. Saman gained recognition with popular music videos like Cinnamon Chasers: Luv Deluxe (which won ‘Best Video’ at SXSW), Kygo: Stole The Show and Basement Jaxx: Never Say Never, along with videos for Calvin Harris, Ed Sheeran, and Placebo. He has also directed award-winning commercials for major brands like Zoom, Google, Uber, Toyota and Nintendo. Saman has written and directed industry-hailed short films, CONTROLLER and HIT TV, and is currently developing several feature films. On his off hours, he plays video games and trolls racists. Topics Discussed In This Episode: Yoshino and Saman catching up (00:02:14) Imbuing authenticity into commercial creations (00:05:54) Saman speaks about his experience shooting the “Azizam” music video for Ed Sheeran (00:20:38) Saman reflect