Productized

In this episode, host Andre Marquet sits down with Tim Herbig, a product management coach, consultant and leading expert in product strategy and decision-making. Tim shares his insights on structured decision-making frameworks, stakeholder alignment, and balancing data-driven insights with intuition in product management.The conversation dives into the evolution of product management, the power of Impact Mapping, and the importance of connecting daily tasks to strategic goals. Tim also discusses the role of AI in enhancing product management, offering real-world examples of how tools like Lex can improve productivity.Beyond product strategy, Tim brings a personal touch, sharing his passion for coffee brewing and how documenting the process leads to a deeper appreciation—just like in product development. The discussion also highlights the unique value of independent conferences, fostering meaningful networking and learning opportunities.If you’re looking to refine your product decision-making, adapt roadmaps i