Alliance Aces

Jim Anderson: The Strategic Imperatives of Partner Ecosystems in 2025

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Sinopsis

Failing to innovate within your partnerships could leave your business behind.As AI accelerates the pace of change, how do leaders ensure they stay relevant while unlocking unprecedented customer value?In this episode, Jim Anderson, Vice President of North America Partner Ecosystem and Channels at Google, shares insights into the principles driving Google’s partner strategies. With 25+ years in tech and a front-row seat to AI’s transformative power, Jim discusses how agility, specialization, and customer relevance transform the cloud ecosystem industry.Key Learnings:Why win-win partnerships are critical to AI-driven customer value.The importance of specialization to tackle increasing complexities in the cloud ecosystem.How Google is leveraging its Marketplace as a game-changing distribution channel.The role of agility and co-innovation in navigating rapid shifts in the tech landscape.Why the future of AI is inherently tied to an ecosystem-based approach for businesseHere are some additional episodes featuring