Smb Community Podcast By Karl W. Palachuk

John Armato – Think Inside the Box   John Armato is a Senior Vice President & Senior Partner, and Creative Strategist for Fleishman-Hillard International Communications.     John helps companies set strategy, shape messages, and develop programs to inspire people, sell products, solve problems, promote causes, and avert crises. He has won dozens of awards and worked with more than 100 clients, including Hallmark, H&R Block, Visa, E. & J. Gallo Winery, the United States Interagency Council on Homelessness, the Egyptian Tourism Authority, and the University of Oregon. John is in demand to lead “big idea” sessions and to coach others on the creative process. He has been called “one of the most accomplished presenters in his field” and his keynotes have been featured at clients, colleges, and conferences around the country. In this podcast, John talks to us about creativity and how the “idea” process works. I think you’ll find this a very engaging discussion. It also ties in well with the presentat