Smb Community Podcast By Karl W. Palachuk

I love the ChannelPro SMB Forums. There’s always something new and different going on. Even the panels change from city to city. Here’s a quick report from the ChannelPro SMB Forum in Chicago last week. You can still sign up for the last show of the year – November 3rd in New York / New Jersey. See http://events.channelpronetwork.com for more details.   In this podcast, I interview Erick Simpson and Todd Haugland.   Erick Simpson Erick Simpson is the VP and CIO, of SPC International – see http://www.spc-intl.com. Erick was one of the panel members on Cloud Services and bundling. He also made a presentation on “Value Pricing.” I asked what that is and Erick explained. Instead of taking costs plus x%, value pricing focuses on identifying the client’s pain and pricing services with client pain relief in mind. Note that this is a different kind of sales process, and is focused on clients who approach technology from a strategi perspective. Luckily, Erick is convinced that anyone can learn this process. For mor