Her Ceo Journey

In this episode of Her CEO Journey, we’re joined by Lisa Curtis, the dynamic founder and CEO of Kuli Kuli Foods. Lisa’s journey began during her Peace Corps service in Niger, where she struggled with finding nutritious food. A group of local women introduced her to moringa, a superfood that helped tackle malnutrition—and that simple solution later became the foundation of her thriving business. Recognizing the potential of moringa as both a powerful source of nutrition and a way to support the livelihoods of small farmers, Lisa began her journey in partnership with these farmers. She set out on a mission to introduce this superfood to the global market. As Kuli Kuli grew from a grassroots effort to an international brand, Lisa Curtis faced challenges such as consumer education and fundraising for her mission-driven company. Key TakeawaysAligning your company's mission with both profit and purpose is crucial for long-term success, especially in the CPG industry.Finding a product that resonates with your p