Marketing School | Digital Marketing | Online Marketing

In Episode #248, Eric and Neil discuss the 7 creative ways to market to your email list. Sending a personal message or doing a bit more front end research regarding data on your leads can all be effective methods to market better. Tune in to maximize your marketing efforts with your email list and watch your click rates soar.  Time Stamped Show Notes: 00:27 – Today’s topic: 7 Creative Ways to Market to Your Email List 00:35 – First is the Frank Kern style – resurfacing important emails, over and over, until you click 00:43 – You can use Drip and Infusionsoft 01:23 – You want to create a workflow for your emails 01:34 – Neil uses PicSnippets which allows you to create custom images for your emails 02:21 – Third is RSS to blogs 02:50 – RSS automation makes things easier for you 02:54 – Fourth is to segment your list right after they opt-in 03:39 – You also send manual messages to your list 04:06 – Eric sends manual messages once a week and the open rate is higher 04:23 – Sixth is to integ