Carrotcast - Amplify Your Life, Income, And Real Estate Game With Trevor Mauch

We're talking about lead generation on this call. But...it's a little bit of a different one. I'm going to set the stage for you. Whenever we talk about lead generation, there are a few steps that we always want people to take because of a proven path. This is the model to follow that works, and it works over and over and over again. The first thing, you got to dial in your website. Nailing step one, getting a high-converting website with the right strategy. Step two is what we're going to talk about today.You need to pick a traffic plan and get traffic and leads coming in soon, and one of the best ways to do that is with pay-per-click marketing, whether it's through Google or Bing or even Facebook if you do it right. One of the things that most people don't do is they don't look at and they don't focus on this one metric that Adrian and I on our team spent some time ... We did a Facebook Live and what you're going to listen to is actually the recording of a Facebook Live that we did yesterday, as of the ti