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92. The Art of Pricing: Delight Customers and Derange Competitors w/ Chris Mele
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 1:02:28
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Sinopsis
Host André Marquet speaks with Chris Mele, Managing Partner at Software Pricing Partners with 25 years of experience, focusing on helping software companies develop better pricing strategies. Since 1982, they have helped create pricing strategies for companies like IBM, Dell, Cisco, HP, McAfee, and Microsoft. Chris has become the go-to expert on developing innovative pricing strategies that delight customers and derange competitors while minimizing risk at every stage of the pricing process.