Real Trends: Real Trending

Today’s REAL Trending features an interview with Linda O’Koniewski, CEO of Leading Edge Real Estate in Boston. In this interview, O’Koniewski discusses lessons learned after finding out her franchise pulled the plug, and they had to rebrand overnight. Five years later, the company is on solid footing, regaining some of the agents they lost (which wasn’t many!) and introducing new initiatives like the LEAP program, which offers a plug and play system for virtual teams and brokers. REAL Trending features the brightest minds in real estate. Twice a month, brokerage leaders, top agents, team leaders, and industry experts share their success secrets, trends, and lessons learned navigating this ever-changing industry. Hosted by Tracey Velt and produced by Victoria Wickham.