Real Trends: Real Trending

Today’s RealTrending features an interview with Donny Samson, CEO of Samson Properties. The firm has over 4,000 agents in 30 offices, serving home buyers and sellers in Virginia, Maryland, and the District of Columbia. According to RealTrends data, Donny's firm has grown from 7,200 sides in 2018 to 12,300 sides in 2020. That's a growth rate of a whopping 71% in just two years. His firm will undoubtedly be in the top one fourth of the Real Trends 500, launching this month. In this interview, Samson shares why agents join his firm, how he keeps them engaged, the services he offers and, most importantly, the secrets to the firm’s massive organic growth.