The Thought Leader Revolution Podcast | 10x Your Impact, Your Income & Your Influence

EP462: Tim Leatherman - Build A $200 Million A Year Brand

Informações:

Sinopsis

While travelling in Europe with his wife for six months, Tim Leatherman made a practical note to modify his pocket knife to include a pair of pliers. Later, he saw the potential in that idea and started on the path to becoming the world’s first and, to this day, the world’s leading multitool producer. It took a few years to get things started and involved tremendous support from his wife and eventually his business partner, Steve Berliner, who helped Tim through the final stages of bringing Leatherman Knives to the market. In their first successful year, they hoped to sell 4000 knives but when Cabela’s, then only a mail order catalogue, featured their knives, they quickly sold 30,000 and attracted a lot of attention from L.L. Bean, Sharper Image, Neiman Marcus, and Eddie Bauer. Ten years later they sold 1 Million knives in one year. Leatherman Knives was founded and remains in Tim’s home city, Portland, Oregon. They pride themselves on being almost entirely owned and operated in the United States. Today, Tim