What It Means
The Business Case For Green Consumer Segmentation
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:29:54
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Sinopsis
When it comes to buying green, not all buyers are the same. In this episode, Vice Presidents and Principal Analysts Sucharita Kodali and Thomas Husson explain the benefits of segmenting your customer base by green buying habits.