Conquer Local With George Leith

Even local competition has become international in 2022. Consumers are smart, informed, and intrinsically motivated to find the best offering for their wants and needs. So, how do we compete? How do we stand apart from the other businesses in our corner? This is what we're conquering today. Steven Van Belleghem is a global thought leader in the field of Customer Experience. His passion is spreading ideas about the future of customer experience. He is the author of multiple international bestselling books including ‘The Conversation Manager’, ‘When Digital Becomes Human’, ‘Customers the Day after Tomorrow’, ‘The Offer You Can’t Refuse’ and a technology thriller called Eternal. In this week's episode, Steven highlights; how 5% of customers are a pain although we mustn't make decisions based on them, the misconception that digital is taking over the human side of business, and how to overcome challenges in creating content to grow your following by the thousands.Conquer Local is presented by Vendasta