Search With Candour

In this episode, you will hear Mark Williams-Cook & Jack Chambers talk about: Content King’s log file analysis The problems with DMCA notices New robots tag - indexifembedded IndexWatch 2021 - US Winners - https://sistrix.com/swc Real-time reporting in Google Analytics 4 Google Ads introduces a new Experiments page You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook & Jack Chambers talking about: Yoast on Shopify: The popular WordPress plugin makes its way to Shopify What average position on Google Search Console actually means and how it's calculated IndexWatch 2021: The biggest losers How to find 'hidden' organic traffic in your direct traffic on Google Analytics You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook & Jack Chambers talking about: Page Experience update for desktop: Google has confirmed that Page Experience update will be rolling out for desktop next month. Tracking featured snippets & redirect chains: Valentin Pletzer's cool bit of JavaScript allows tracking of text fragments (and therefore featured snippets) and redirect chains in Google Analytics. IndexNow: A new WordPress plugin for IndexNow for Bing. You can get the full transcription and links to resources at https://search.withcandour.co.uk

That's a wrap for season one! Thank you to all of the guests that have appears on season one of Search with Candour: Will Critchlow, Nathan Lomax, Emily Brady, Alex Holiman, Gianna Brachetti-Truskawa, Sophie Brannon, Bille Geena, Joe Lenton, Daniel Foley Carter, Dixon Jones, Dom Hodgeson, Jason Barnard, Judith Lewis, Chris Green, Simo Ahava, Krista Seiden, Mordy Oberstein, Roman Sadowski, Lily Ray, Areej AbuAli, Patrick Hathaway, Dawn Anderson, Andrew Optimsey, James Brockbank, Dan Taylor, Kristina Azarenko, Luke Carthy, Kevin Indig, Natalie Mott, Seb Atkinson, Aleyda Solis, Steven van Vessum, Sean Clark, Michael Curtis, Lexi Mills, Andrew Smith, Tom Haczewski. We'll join you for season 2 in early 2022, where Mark Williams-Cook will be joined by co-host Jack Chambers.

In this episode, you will hear Mark Williams-Cook talking about: Title updates: Google has made some amends to title element generation in SERPs as well as details on specific use-cases. Cloudflare signed exchanges: Cloudflare has launched one-click SXG allowing webmasters to improve performance. Google Ads updates: New advertiser pages and attractions ads for ticket sellers. You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook talking to Will Critchlow about: SEO A/B testing: How A/B testing can work for big websites Google's algorithm shift: Is a more machine-led approach making SEO harder and testing more important than ever? Enterprise vs SMEs: Can SMEs actually do A/B testing and is it worth it? Are we actually bad at SEO?: Why do so many experienced SEOs disagree on fundamentals You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook talking about: AI content that ranks: Thoughts on a new breed of sites that are churning out AI generated pages taht rank Title woes: E-commerce sites that are tanking due to the Google title update SEO Q&A: Listener SEO Q&A You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook talking about: SEO resources, tools, guides: Some useful tools and guides to help you with Google's title rewrites, javascript indexing and local SEO. Duplicate links: Majestic is upping its game by introducing new duplicate link analysis. You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook SEO with Nathan Lomax from Quickfire Digital, an e-commerce specialist build agency about SEO for e-commerce brands talking about page speed and performance They will cover: - How much of a ranking factor is page speed? - What is the difference between performance and speed? - Why are Core Web Vitals special? - How do you go about improving performance? - and much more! You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook talking about: Google mass title rewrites: Google has been changing the titles shown for lots of websites - how are they doing this and why do some of the results look so bad? Passage indexing: Search tweak or breakthrough that will change how we do SEO?  You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook talking about: Schema tools: Google pushing for Rich Result Tool usage despite saying it uses "non-supported" schema Author.url: Google has a new recommended property to identify authors Core Web Vitals tech report: A quantitative look at how tech stacks are performing with Core Web Vitals You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook talking about: Safe Search Page Experience: How much does Google's removal of Search Search from the Page Experience Signals mean? Tie-breaking: Are Core Web Vitals an important ranking factor, a tie-breaker, or... Does it depend? Canonical images: Do you get any SEO benefits from other sites uploading images you created? Rendering and SEO tips: An admission on JS rendering and unsolicited SEO tips. You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook SEO with Nathan Lomax from Quickfire Digital, an e-commerce specialist build agency about SEO for e-commerce brands talking about internal linking. They will cover: - Why is internal linking important? - Can you over-optimise internal links? - Is it possible to have too many links on a page? - Should you link to products from your homepage? - Can you use nofollow tags internally? - and much more! You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook talking about: 301 redirects: How specific advice from Google can help you optimise site redirect speed Site operators: More documentation from Google highlighting the limitations of site operators CTR tests: SearchPilot shows how logical changes sometimes result in negative results Smart Bidding updates: Google Ads Smart Bidding rolls out changes to bid strategies. You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook talking about: DirectApply schema: The new attribute for JobPosting schema and new editorial guidleines from Google. Facebook tracking: How iOS14 tracking preventing is affecting advertisers in the real world. GoDaddy listings: Google teams up with GoDaddy to enhance e-commerce inventory Googling fresh queries: A look at how Google is responding to and ranking changes in news and demand. You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook talking about: Google Knowledge Graph authors: How Google is taking further steps in combining author and article data within its Knowledge Graph and showing rich results. New link reclamation tactics: Good this bold new tactic work for you? How GSC reports impressions: Interesting tests showing how you don't need your site to appear in the search results to get impressions. You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook answering live e-commerce SEO Q&A with Nathan Lomax from Quickfire Digital, an e-commerce specialist build agency about SEO for e-commerce brands. They will cover: - How content can drive your e-commerce SEO - Common mistakes with blogging for e-commerce - Tools and data sources you can use - Subdomains vs sub-folders - Tagging and categories - And loads more! You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook answering live e-commerce SEO Q&A with Nathan Lomax from Quickfire Digital, an e-commerce specialist build agency about SEO for e-commerce brands. They will cover: - Best practices for products in multiple categories - How to handle out of stock items - Are there optimal lengths for descriptions of products - How should you use variants of keywords - Is it okay to hide product details behind tabs? - How do you handle discontinued products? - And loads more! You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook talking about: Shopping Graph: Introduction and context to Google's plans around Google Shopping Graph. June Core Update: Quantitative analysis and thoughts from Lily Ray FAQ schema: Google reducing visible FAQs in SERPs Search Console Insights: New Google Search Console reports - good or bad? You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook talking about: June Core Update: Thoughts from the SEO community about changes being seen due to the first of two Google core updates coming in summer. Google Duplex: A new rollout of Duplex features means we need to consider the long-term strategic impact of such AI in digital. You can get the full transcription and links to resources at https://search.withcandour.co.uk