Marketing My Way Through It.

⚡️ On this Episode - What is Revenue Operations & Product Marketing. Why Hubdoc as a Sales team for a $20/mo product, some background on the Hubdoc $70M acquisition by Xero & expanding the Hubdoc footprint outside of North America.  Comments and feedback - please send a note to kamil@fourtytwo.agency  On this Episode: -  Geoff Gualano Director of Marketing at Hubdoc - Uriel Elituv Director of Revenue Operations at Hubdoc Shameless Plug to Yoseph West of Relay Financial -  turbocharged banking for small business. Open an account in minutes, issue corporate cards in seconds and automate your bookkeeping. https://relayfi.com/  [Not a sponsor] 

⚡️ On this episode -  Do you check your SERP for SEO. Can Google Crawl Javascript? Should you be creating top of funnel content or focus on bottom of the funnel first? When do you start measuring LTV or should you even measure LTV if you haven't been in business long enough. Measure payback period instead. Is Google doing another algorithm Update? Comments and feedback - please send a note to kamil@fourtytwo.agency On this episode:  - Jess Joyce (Jess Joyce SEO Consultant) - Asia Matos (Demand Maven) - Kamil Rextin (42 Agency) Presented by: 42 Agency - micro demand generation | performance marketing &  operations studio for B2B SaaS Companies.

⚡️ What defines a new category in B2B SaaS? Is there any such thing as a new category or does every new product simply add on top of existing behaviors. A lot of companies are trying to create new categories of software but we think they are actually create a niche within an existing category. What defines quality content? How do you measure it? Why are brands afraid to take risks? Is marketing becoming too analytical that we're losing the creative side? Podcast notes This this episode:  - Corey Haines (Baremetrics) - Josh Spilker (ClickUp) - Saul Colt (Idea Generation Company) - Kamil Rextin (42 Agency) Presented by: 42 Agency - micro demand generation | performance marketing &  operations studio for B2B SaaS Companies.